New IAB Program Lets Members Test Blockchain Technology, Services by Laurie Sullivan @lauriesullivan, July 17, 2018 The Blockchain Working Group of about 150 members convinced the IAB Technology Lab to spearhead a pilotprogram that would allow members like FusionSeven, Kochava Labs, Lucidity, and MetaX to test their technology and services. The pilots will include partners … Continue reading New IAB Program Lets Members Test Blockchain Technology, Services
Tag Archives: Technology
6 Steps for Successfully Introducing New Workplace Technology
Michelle Delgado — July 10, 2018 Follow @clutch_co— July 10, 2018 New technology can be intimidating to even the most confident employees. After all, new tools or software can instantly disrupt the daily workplace routines that employees rely on. Managers who successfully transition their teams to new technology know that providing clear communication, creating thorough … Continue reading 6 Steps for Successfully Introducing New Workplace Technology
4 Ways to Use Technology to Improve Your Budget
Kayla Sloan — May 24, 2018 — May 24, 2018 There are lots of reasons these days why people have tight budgets. Although sometimes it’s because of poor planning, it could just as easily be caused by unforeseen circumstances. No matter what the reason, you don’t have to start selling things you need for a … Continue reading 4 Ways to Use Technology to Improve Your Budget
Mastering the Paradox: 3 Steps to Leveraging Technology to Put Your Best Foot Forward and Impress Real People During Your Job Hunt
Virginia Franco — May 7, 2018 Follow @VAFrancoResumes — May 7, 2018 FotografieLink / Pixabay While at the end of the day, most successful job hunts are the result of humans connecting with humans, most resume specialists and career coaching professionals recognize a huge component of job hunting (especially the initial stages) occurs online. Although … Continue reading Mastering the Paradox: 3 Steps to Leveraging Technology to Put Your Best Foot Forward and Impress Real People During Your Job Hunt
4 HR Technology Trends that Affect Your Business
Mike Harrington — May 1, 2018 — May 1, 2018 mohamed_hassan / Pixabay Technology has changed the world as we know it, and as other industries and departments have evolved accordingly, so too has human resources. A strong HR department is essential to every business, and the advent of new tech often promises vast improvements … Continue reading 4 HR Technology Trends that Affect Your Business
6 Steps to Implement a Social Selling Strategy with Automation Technology
Jaime Nacach — April 26, 2018 Follow @bloominari — April 26, 2018 In recent times, social selling has grown in popularity because both B2B and B2C companies are using it to get results from their social media participation. Although, there’s still a lot of improvements to be made. According to CSO Insights 2016 Sales Enablement … Continue reading 6 Steps to Implement a Social Selling Strategy with Automation Technology
How to Use Buyer Intent Data to Reach In-the-Market Technology Buyers
Jeff Kalter — April 17, 2018 — April 17, 2018 Unless they filled in a form on one of your organization’s landing pages or called your sales department, it used to be impossible to identify who was in the market for products and services your company offers. But of all the people looking for a … Continue reading How to Use Buyer Intent Data to Reach In-the-Market Technology Buyers
Smart marketing still hinges on humanity, not technology
As exciting as technological developments may be, contributor Mike Sands urges marketers to keep their eyes on their customers. Mike Sands on April 4, 2018 Remember what life was like before we had smartphones? We flipped through inches of white pages without a thought, carried impossible-to-fold maps wherever we traveled and never left home … Continue reading Smart marketing still hinges on humanity, not technology
How Sales Technology and Data Automation Makes Meeting Preparation More Effective
Adam Draper — March 1, 2018 Follow @DrapesNS — March 1, 2018 With an average of 18 calls needed before connecting with a buyer, getting one foot in the door with a potential client takes a mountain of work. Once you do nail that client meeting, however, the hard work is only just beginning. After … Continue reading How Sales Technology and Data Automation Makes Meeting Preparation More Effective
How Changing Technology Has Catapulted Business Productivity
Cam Secore — February 5, 2018 Follow @camsecore — February 5, 2018 Business has changed a lot in the last few decades—so much so, that it sometimes feels funny to draw comparisons between the 1980s and 2018. You might wonder how people ever got anything done, especially when you look at how weak technology was … Continue reading How Changing Technology Has Catapulted Business Productivity