Justice Department Backs Antitrust Bill Targeting Large Tech Platforms by Wendy Davis @wendyndavis, March 29, 2022 The Justice Department is backing an antitrust bill that would prohibit the largest tech companies from favoring their own products or services. “The Department views the rise of dominant platforms as presenting a threat to open markets and competition, … Continue reading Justice Department Backs Antitrust Bill Targeting Large Tech Platforms
By Lydia Dishman March 25, 2022 What is it going to take to get more women of color in tech? The answer is complex, but MacKenzie Scott aims to be part of the solution. Her philanthropy continues to focus on moving the needle toward equity for all. As such, she’s donated $3.9 billion to … Continue reading Report: College degree requirements are keeping qualified women of color out of tech
How to Build a Successful Tech Company From the Ground Up Eric Kasper / 11 Mar 2022 Approximately 90 percent of startups fail before they become profitable, often because of a few basic mistakes. Nearly half of these tech company failures result from the product not being something people actually needed. Other common causes … Continue reading How to Build a Successful Tech Company From the Ground Up
Kite-Hill PR is offering a pro bono program to women/BIPOC/LGBTQIA-led technology start-ups. Kim Davis on March 10, 2022 “We’re focused specifically on diverse founders and it relates back to the passion I have as a female business owner, a female founder. When I look at other companies, I don’t see enough diversity at the top. … Continue reading ‘Tech for Good’ offers a PR package to minority-led start-ups
ANA Clarifies RFP Not For Alternative TV Ratings Panel, But For Calibrating New Tech Solution by Joe Mandese @mp_joemandese, February 25, 2022 In response to trade reports earlier this week about its plans to issue a request for proposals for a new consumer research panel, the Association of National Advertisers (ANA) stated it was incorrectly … Continue reading ANA Clarifies RFP Not For Alternative TV Ratings Panel, But For Calibrating New Tech Solution
7 Tech Companies that are Changing E-Commerce Processes Deanna Ritchie / 22 Feb 2022 There’s no doubt that the COVID-19 pandemic has changed e-Commerce processes and how the entire retail industry operates. While online shopping was certainly popular before, since early 2020, it has become a mainstay powerhouse. More consumers opt for the convenience … Continue reading 7 Tech Companies that are Changing E-Commerce Processes
By Mike Rucker February 20, 2022 The pursuit of happiness is as old as consciousness itself, but the actual desire to be happy seems to be burning brighter than ever before, especially for young professionals. For example, Harvard’s “happiness” course is one of the most sought-out classes among its MBA students. Young entrepreneurs … Continue reading 3 ways to use tech to find happiness
Seller Defined Audiences are based on publisher-side first-party data. Kim Davis on February 24, 2022 Project Rearc, an initiative within IAB’s Tech Lab, has announced the finalization of its first solution to the post-cookie addressability challenge, Seller Defined Audiences (SDA). The concept was first proposed in March 2021. As the name suggests, this solution rests … Continue reading IAB Tech Lab finalizes first addressability solution
EU opens antitrust probe into Google’s advertising tech Regulators have been informally consulting on an investigation since 2019. S. Shah @eightiethmnt June 22nd, 2021 Yves Herman / reuters The European Commission has opened an antitrust investigation into Google’s alleged violation of competition law through its ad tech policies. Regulators, who have spent the past two … Continue reading European publishers lodge EU antitrust complaint against Google’s ad tech
Ranjan Kumar January 20, 2022 If you had to choose between meeting a colleague over Zoom, or over a latte at your favorite coffee shop, the probability is pretty high you’d choose the latter, assuming it was safe to do so. While Zoom meetings are quicker and easier to stack sequentially throughout the day, there … Continue reading Getting to the Point: How New Conversation Tech Can Interpret Interactions and Create Value
