By Sam Becker May 13, 2022 It was a week to forget for many investors, especially those with portfolios heavy on the tech side. Earlier this week, big tech companies combined to lose more than $1 trillion in value in just three days, according to CNBC—a list that includes Microsoft, Tesla, Amazon, Alphabet, Nvidia, … Continue reading It’s not all bad news: These 5 tech stocks are rallying at the end of a punishing week
Predictions for 2022: Workplace, Tech, and ESG Points Calendar / 29 Apr 2022 If business leaders have the fortitude to act, this year is ripe with possibilities. To clarify, there is no workplace crystal ball. We have arrived at the time of year when we are nearly ready to start the second quarter. We … Continue reading Predictions for 2022: Workplace, Tech, and ESG Points
How to deal with the modern deluge of information and tap into it when you need it. Pamela Parker on April 29, 2022 While I’m not technically a content marketer, the workflows I’ve developed as a journalist and researcher can benefit anyone creating content in our diverse, information-rich environment. In this article, I’ll explain … Continue reading Knowledge management for content marketers: My tech stack
By Rachel Brennan April 14, 2022 Throughout the pandemic, technology decision-makers have quickly adopted new solutions to streamline remote and hybrid business processes. But this onboarding process shined a light on a long-standing problem: the inherent biases introduced to tech products by humans. Although many tech solutions are powered by AI, the tech … Continue reading How to spot human bias in the tech your company uses
By Danica Lo April 08, 2022 The Great Resignation has hit the tech industry especially hard over the last few months. Recent surveys reveal that nearly three-quarters of tech employees plan to quit their jobs within the year, citing limited advancement opportunities, lack of flexibility amidst the post-pandemic return to the office push, and … Continue reading Tech workers are fleeing FAANG for Web3, here’s why
ATT expected to cost Facebook $12.8 billion in coming year. Constantine von Hoffman on April 15, 2022 Apple’s privacy-protecting Identifier for Advertisers (IDFA) is expected to cost tech companies $ 16 billion in the coming year, an increase of 9%, according to a report by data solutions provider Lotame. However, a separate academic study has … Continue reading Apple privacy protections expected to cost big tech firms $16 billion in coming year
Apple is second only to McDonald’s in top OOH advertisers from 2021. Chris Wood on April 14, 2022 Out-of-home (OOH) advertising isn’t just for the burger chain at the next highway stop. Tech companies are joining in on a medium that saw a boom year in 2021. And the increased interest in OOH, by tech … Continue reading Tech companies flock to out-of-home during comeback year
New values for “ownerdomain” and “managerdomain” should clear up some key areas of the digital ad ecosphere. Chris Wood on April 14, 2022 The IAB Tech Lab announced updates to ads.txt specifications. The updates aim at removing some confusion around the entities ads are bought from and where the ads show up after they’re purchased. … Continue reading IAB Tech Lab announces ads.txt updates
IAB Tech Lab Updates Ads.txt To Help Buyers Determine Owner, Manager Of Inventory by Laurie Sullivan @lauriesullivan, April 13, 2022 Digital advertising standards body IAB Tech Lab announced an update Wednesday to the ads.txt specification. The update, open for public comment through May 31, 2022, includes two new items for publishers. The values — ownerdomain … Continue reading IAB Tech Lab Updates Ads.txt To Help Buyers Determine Owner, Manager Of Inventory
The update accounts for higher resolution, wider screens and new interactivity in the evolving ad landscape. Chris Wood on March 31, 2022 Today, IAB Tech Lab announced updates to its ad format guidelines that include digital video and connected TV (CTV). The aim is to minimize fragmentation in the ad ecosystem due to a proliferation … Continue reading IAB Tech Lab ad format updates include digital video and CTV
