Tag Archives: Subscribers

How to Say Goodbye to Old Unengaged Subscribers the Right Way

Nicole Blanckenberg March 15, 2021 There are three key reasons why it may be time to say goodbye to inactive subscribers: Decreased ROAS: The bigger your email marketing list is, the higher your email marketing platform costs will be. Higher costs, combined with reduced engagement, mean reduced ROAS. Decreased deliverability: The more inactive email subscribers … Continue reading How to Say Goodbye to Old Unengaged Subscribers the Right Way

How to Increase Subscribers on Your Brand New YouTube Channel

Jared Atchison — November 15, 2019 Are you looking for a way to grow the subscriber count of your brand new YouTube channel? If so, you’re not alone. Consumers are more engaged with video content than ever before. According to YouTube, people collectively watch one billion hours of videos every single day. Couple that startling … Continue reading How to Increase Subscribers on Your Brand New YouTube Channel

Designing Email for Visually Impaired Subscribers

Kevin George — November 8, 2019 Follow @imkevin_monk At least 2.2 billion people are suffering from visual impairment or blindness. However, with the medical and technological advancements, they have been able to use computers, tablets, and smartphones. Adaptive technologies like screen readers, magnifiers, eye-tracking, joysticks, and sip-and-puff technology have made it even more accessible for … Continue reading Designing Email for Visually Impaired Subscribers