James Potter — January 25, 2018 Follow @thelinkedinman — January 25, 2018 LinkedIn introduced LinkedIn Video on their mobile app back in August 2017 with the idea that their members would “share their experience and perspective”, and “share ideas, learn from others and jump start new conversations.” Now hang on a minute, isn’t LinkedIn a … Continue reading LinkedIn Video is Now Available, but Do You Really Want It?
Mark Miller — June 27, 2017 Follow @MMtwopointfive — June 27, 2017 3dman_eu / Pixabay Not finding the marketing talent you need online? We can help. Despite rising competition, LinkedIn remains professionals’ go-to social network for career development, relationship development, and job hunting. Companies who use it properly not only promote their brand and win … Continue reading How to Make Your LinkedIn Company Page a Magnet—Not a Repellent—for Marketing Talent
Young Entrepreneur Council — April 14, 2017 Follow @YEC— April 14, 2017 How can I supercharge my business‘s LinkedIn page to grow my community of followers? 1. Become More Social Too many businesses leave their LinkedIn page at a summary and forget that LinkedIn is ultimately a social network. If you want to grow your … Continue reading 9 Ways You Can Supercharge Your Business’s LinkedIn Page
Mike Rosenberg — February 22, 2017 Follow @mikerosenberg— February 22, 2017 I recently was helping a client get their LinkedIn company page optimized (well really just set up as they had a page for a while, but they didn’t create it or manage it) and thought, this isn’t an uncommon problem…and I need to write … Continue reading Back to the Basics: Optimizing a LinkedIn Company Page
by Sydney Slavin June 3, 2016June 3, 2016 Showcase pages are extensions of your Company Page, designed for highlighting a particular business unit, brand, audience, or initiative. You can share updates and sponsored updates with LinkedIn members who follow your Showcase Page.They are focused on building relationships with LinkedIn members. In order to create a … Continue reading How to Build a LinkedIn Showcase Page
by JoAnne Funch May 26, 2016 Follow @joannefunchMay 26, 2016 Did you set-up a company page on LinkedIn and then forgot about it? You may have had the intention of building a LinkedIn company page for branding, but with a lack of strategy and understanding of WHY and HOW it was going to deliver … Continue reading 6 LinkedIn Company Page Branding Strategies
by Suzanne Hoenig May 2, 2016 Follow @SMHoenigMay 2, 2016 This week, we continue our exploration of LinkedIn as a social media and content marketing platform for small businesses, contractors, nonprofits, private practices, Main Street and online storefronts, and all the little people who don’t staff an entire floor of HQ with marketing analysts. But … Continue reading Your LinkedIn Company Page