by Kari Jo FaulhaberAugust 7, 2016 Any content coming out of your marketing office is sure to have strict rules, regulations, and specifications around its presentation. Whether it’s content on your website, brochures, signage, or photos, everything should match a style guide set forth by your brand. Of course, each brand style guide is different, … Continue reading Creating a Video Style Guide for Your Video Campaigns
by Melanie Green July 20, 2016July 20, 2016 Trends come and trends go. This is the hard truth for not only the fashion or entertainment industry, but also for privately-owned businesses and industries. It is always important to make sure that your local business is following the current trends, both in quality and design. With … Continue reading Keeping Your Business Blog In Style
by Andre Oentoro March 15, 2016 Follow @breadnbeyondMarch 15, 2016 If you’re reading this, chances are you are considering whether or not to make an explainer video for your company’s marketing campaign. A study shows that company website with (at least) one video in it needs 37% fewer unique visitors to get a market response. … Continue reading Which Animation Style is Best for Your Explainer Video?
KeriLynn EngelOctober 29, 2015 If you’re a Dungeons & Dragons aficionado, and a blogger, too, have you ever noticed that both activities use a lot of the same skills? It may not seem like it as first glance, but there’s actually a lot of overlap in the two hobbies (besides their geekiness!). If you have … Continue reading How to Build Your Blog, Dungeon Master Style
Personal Branding BlogJune 17, 2015 Whether you’re just starting out as a manager or you’ve enjoyed considerable success over the years in management positions across a wide swath of sectors, the ever-shifting work landscape and the generational shift of workers entering it mean that what worked effectively one year may not work as well the … Continue reading 6 Ways to Improve Your Management Style
Jeff KorhanJune 10, 2015 On April 21st Google announced changes that will affect your business SEO. The most notable will be favorably ranking sites that are mobile responsive. It’s a fact that more than 50% of all web searches are performed with a mobile device. Google naturally sees little value in search results that cannot … Continue reading Style is the New SEO
Andrea LehrApril 20, 2015 Every day, humans make snap judgments. In one Princeton study, participants made assumptions within 100 milliseconds of being exposed to a portrait. In a similar study on virtual bias, researchers at the University of British Columbia compared respondents’ in-person impressions with those obtained by only viewing Facebook photos — and the results revealed … Continue reading What Does Your Email Writing Style Say About You?
Angela Hausman, PhDApril 19, 2015 Your management style might be killing your business. Your management style and corporate culture are an important part of your overall strategy and have an enormous impact on your market performance. Yet, management style is a balancing act between control and independence. Looking at most firms, you’ll find an unwieldy … Continue reading Is Your Management Style Killing Your Business?
Personal Branding BlogMarch 25, 2015 The luckier salespeople are provided with decent sales training, but there is always room for improvement. Many trainers insist on memorizing scripts and practicing role-play. The problem with this is that the salespeople who excel are anything but average, but this type of training is for the average person. So … Continue reading Adapt Sales Strategy to Your Style to Improve Results
Sue CockburnFebruary 13, 2015 Shopping 21st Century Style In the good old days a website was not a ‘must have’ for business. The print yellow pages and traditional advertising was where it was at! People rarely went online to find out about your business, products and services and those of your competitors – because most … Continue reading Your Business Website: Shopping 21st Century Style
