Jared Atchison May 4, 2021 When you sell your product to a customer, you want them to feel confident in their purchase and come back for repeat orders. Creating a great product is the first step in this process, but it’s far from the last. Your support channels play a crucial role in providing a … Continue reading How to Strengthen Your Customer Support Strategy
Tag Archives: Strategy
Planning and Implementing Your Email Marketing Strategy
Mike Parry May 2, 2021 Email Marketing Strategy Just because you can do something doesn’t necessarily mean that you should! It’s an old adage and one many email marketers would do well to consider before embarking on their email marketing strategy. If we start from what is possible, the prospect of drawing up an email … Continue reading Planning and Implementing Your Email Marketing Strategy
Digital Marketing in 2021: A Holistic Strategy You’ve Never Heard Before
Devansh Khetrapal April 29, 2021 Aren’t you tired of skimming through the internet and not being able to find a Digital Marketing Strategy that would help you scale up your business and generate steady growth? We were all looking for that magic pill, until now! What I’m about to share with you is a thought … Continue reading Digital Marketing in 2021: A Holistic Strategy You’ve Never Heard Before
How a Social Selling Strategy Helps You Lay the Foundation for Your Sales Future
Jock Breitwieser April 28, 2021 How do you view social selling? Do you see it as a short-term benefit to your sales numbers or a long-term strategy meant to position you for ongoing success in your endeavors? The truth is that far too many salespeople view social selling as a purely transactional strategy. You do … Continue reading How a Social Selling Strategy Helps You Lay the Foundation for Your Sales Future
Why Your Post-Pandemic Digital Strategy Should Include Live Video
Why Your Post-Pandemic Digital Strategy Should Include Live Video by Caitlin Fairchild , April 15, 2021 Livestreaming, often an afterthought of social media strategy, became the key to engagement and massive audience growth during the pandemic. In March 2020, hip-hop artists Timbaland and Swizz Beatz pitted their musical talents against one another on Instagram Live … Continue reading Why Your Post-Pandemic Digital Strategy Should Include Live Video
Email Marketing Localization: How to Optimize Your Global Email Strategy
Mary Dolan April 6, 2021 Here’s a confession: I’m tired of being at home. Don’t get me wrong, I love my city. But not being able to travel to other cities or countries for so long is more than a little difficult. If you’re anything like us, you’ve probably been daydreaming about visiting other countries … Continue reading Email Marketing Localization: How to Optimize Your Global Email Strategy
The War for Talent Is Here: What’s Your Strategy to Win It?
Kellie Wong April 10, 2021 The so-called “war for talent” has been raging hot ever since the phrase was coined in a McKinsey report back in 1998. In the past 20+ years, not much has changed — in fact, unemployment numbers came in at just 3.5 percent, which means that you probably have several positions … Continue reading The War for Talent Is Here: What’s Your Strategy to Win It?
Tips for Building a Robust B2B Email Marketing Strategy
Angela Hausman, PhD April 6, 2021 As a B2B business, you know that lead nurturing is the name of the game. It commonly takes up to five contacts with a potential customer before they are able to close. With the average cost of a B2B sales call hovering just over $ 500 you can easily … Continue reading Tips for Building a Robust B2B Email Marketing Strategy
Imitation May Be the Sincerest Form of Flattery, But It Sucks as a Business Strategy
Dave Brock April 1, 2021 Sometimes when we lift our heads up and look outside our day to day work, our roles, and our companies, we look at others. We may look at our competitors and what they do. We may look at high performing companies, and what they do. We may look at individuals … Continue reading Imitation May Be the Sincerest Form of Flattery, But It Sucks as a Business Strategy
How to Create an Effective Retail SEO Strategy
Dave Colgate March 31, 2021 Key elements of an effective retail SEO strategy including savvy keyword targeting, excellent UX, customer reviews and more. With online spending at an all-time high in the UK, organic search is more important than ever for retailers looking to thrive in the new normal. However, building an organic search presence … Continue reading How to Create an Effective Retail SEO Strategy