May 03, 2024 Ground beef recall: E. Coli fears impact 16,000 pounds of meat sold at Walmart stores in 11 states The USDA has issued a recall notice for ground beef distributed by Cargill Meat Solutions. Here’s what to know: BY Michael Grothaus The U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) has issued … Continue reading Ground beef recall: E. Coli fears impact 16,000 pounds of meat sold at Walmart stores in 11 states
April 30, 2024 Why Walmart launched a premium grocery label, with fancy branding to match The packaging for Walmart’s Bettergoods line looks like something you might find in Target. That’s intentional. BY Hunter Schwarz Walmart’s new private label brand, Bettergoods, doesn’t look like what you might expect a Walmart private-label brand to look like. And that’s … Continue reading Why Walmart launched a premium grocery label, with fancy branding to match
April 30, 2024 Walmart shutters 51 doctor clinics after just a few years amid struggle to make healthcare profitable The decision to close the health centers, which were primarily located in smaller towns where customers might lack access to quality care, represents an abrupt reversal for the supermarket chain. BY Emily Price Walmart announced plans Tuesday … Continue reading Walmart shutters 51 doctor clinics after just a few years amid struggle to make healthcare profitable
The $2.3 billion deal will offer Walmart advertisers more ways to connect with potential customers. Nicola Agius on February 20, 2024 Walmart confirmed plans to buy TV marker Vizio for $ 2.3 billion. The retail giant hopes the deal will boost its ad business by leveraging Vizio’s SmartCast Operating System, which serves free ad-supported content … Continue reading Walmart buys TV maker Vizio to boost ad revenue
Media Giant Walmart’s New Descriptor: From Online To Offline by Laurie Sullivan , Staff Writer @lauriesullivan, February 20, 2024 Walmart became a media giant on Tuesday when it officially announced the acquisition of television manufacturer Vizio — not a surprising move given the company’s insatiable appetite for technology, content and advertising. The company has always been … Continue reading Media Giant Walmart’s New Descriptor: From Online To Offline
Walmart’s Real-Life Ad Fairytale Began In 2023 by Laurie Sullivan , Staff Writer @lauriesullivan, January 25, 2024 Ad budgets across Amazon Sponsored Products, Google Search, Facebook, Instagram, and YouTube in 2023 began with a whimper and ended strong, but one of the more interesting storylines from performance agency Tinuiti’s Q4 2023 Digital Ads Benchmark Report released this … Continue reading Walmart’s Real-Life Ad Fairytale Began In 2023
Walmart makes a rare CES appearance to promote AI-powered shopping The new generative AI-powered search functions are available on iOS and Android mobile devices and on the company’s website. Malak Saleh Thu, Jan 11, 2024 Walmart When Walmart announced it would be holding a CES keynote for the first time, we were admittedly a … Continue reading Walmart makes a rare CES appearance to promote AI-powered shopping
Walmart Connect Makes Available NBCU’s Live Streaming Inventory, Shares Results by Laurie Sullivan @lauriesullivan, June 15, 2023 NBCUniversal, Roku, TikTok, and TalkShopLive on Thursday shared campaigns and results from partnerships built based on the big-box retailer’s partner program. Walmart Connect Partner Lab partnered with NBCUniversal to test a closed-loop media-powered ads for retail in … Continue reading Walmart Connect Makes Available NBCU’s Live Streaming Inventory, Shares Results
By James Surowiecki April 21, 2023 When Walmart announced today that it was selling online women’s-apparel brand Eloquii to FullBeautyBrands, just days after selling online menswear brand Bonobos for $75 million to a brand-management firm and the retailer Express, it marked the end of an experiment that started in 2016. That’s when Walmart … Continue reading Walmart may be dumping Bonobos and Eloquii, but its strategy wasn’t a total flop
The groups said Walmart’s Universe of Play was an advergame and asked CARU to review it. The retailer said CARU OK’d it before launch. Constantine von Hoffman on April 4, 2023 Walmart has pulled its Universe of Play experience from global gaming platform Roblox after consumer groups complained about it to the Children’s Advertising Review … Continue reading Walmart pulls Universe of Play off Roblox platform after consumer groups’ complaint
