Tag Archives: Store

Making The Most of Google Shopping Campaigns for Your Ecommerce Store

Catalin Zorzini December 29, 2014 Google Shopping Campaigns is a paid advertising solution by Adwords that allows you to bid on product based searches, unlike a typical campaign where you are bidding on keywords. And while Adwords allows only text-based ads in search results, Google Shopping Campaigns allows you to serve ads with product image, … Continue reading Making The Most of Google Shopping Campaigns for Your Ecommerce Store

Smart Strategies to Get Customers into Your Store This Holiday Season

Laura Donovan  November 15, 2014 The competition to be the first to open on “Black Friday” has escalated to the point that many people (especially the sales people) may miss Thanksgiving altogether.  Cyber Monday will also take a bite out of the overall Holiday marketing budget. However, while the big stores have larger budgets and … Continue reading Smart Strategies to Get Customers into Your Store This Holiday Season