Jacqueline Nagle — October 9, 2018 Follow @https://twitter.com/SpeakableYOU?lang=en — October 9, 2018 To assume is the most dangerous thing. I keep slipping back into the assumption that for all of us involved in the world of work – whether in our own business or a career – we understand the importance of storytelling. How powerful … Continue reading Stop Fighting With Logic
Tag Archives: Stop
What You Can Do To Stop Fake News, Ads: Boycott
What You Can Do To Stop Fake News, Ads: Boycott by George Simpson , Featured Contributor, September 6, 2018 Before you sit through the Senate hearings (or read Sheryl Sandberg’s 10-page self-congratulatory opening remarks), I hope you read this BuzzFeed story about how researchers from the advocacy group the Campaign for Accountability just spent $35 … Continue reading What You Can Do To Stop Fake News, Ads: Boycott
Stop Acting Like You Know How to Do Email
Lacy Boggs — August 31, 2018 Follow @blogspiration42 — August 31, 2018 geralt / Pixabay Email is dead. Long live email. This is an ongoing debate in online marketing. Not only are we swamped by more email, we have a lot more other things competing for our attention. Plus, Google is giving the consumer tools … Continue reading Stop Acting Like You Know How to Do Email
Social Influencer Fraud: Its Rise, How to Spot It, and How to Stop It
Alex Humphries — August 20, 2018 — August 20, 2018 Influencer Marketing is one of the fastest growing marketing channels, with 32% of marketers surveyed last year by Marketing Dive and Bloglovin saying that influencer marketing was essential to their strategy. 63% of those surveyed also said that they had increased their budget for influencer … Continue reading Social Influencer Fraud: Its Rise, How to Spot It, and How to Stop It
How to Stop Employee Theft and Fraud Before It Happens
Emily Andrews — August 13, 2018 — August 13, 2018 Employee theft and fraud are one of the most pervasive causes of loss among business owners. They are also highly preventable, and with Ongoing effective leadership, employees will often feel obligated to maintain a level of transparency and honesty that will prevent major internal losses … Continue reading How to Stop Employee Theft and Fraud Before It Happens
7 eCommerce Myths that Stop Conversions in Their Tracks
Nicole Blanckenberg — August 8, 2018 Follow @https://twitter.com/NicoleBlancken — August 8, 2018 You could have conversions within your grasp and not even know it. There are a lot of popular eCommerce myths out there concerning marketing, traffic and advertising that even established eCommerce stores are believing. This week, we bring you 7 eCommerce myths that … Continue reading 7 eCommerce Myths that Stop Conversions in Their Tracks
Want real email results? Stop focusing on the open rate
Contributor Ryan Phelan explains how painting a picture of your customer over time — using email engagement data — can yield significant results. Ryan Phelan on July 10, 2018 Even after all this time, when we’ve learned so much about what matters in email performance, I’m still hearing people say things like “It’s all … Continue reading Want real email results? Stop focusing on the open rate
Transition Your Website to HTTPS-compliance NOW to Stop It From Being Marked Not Secure
Chris Abraham — July 3, 2018 Follow @chrisabraham — July 3, 2018 According to Search Engine Land, if you haven’t already transitioned your website to being HTTPS-compliant by July 1, 2018—last Sunday!—your website is probably already being marked as not secure—though this might not take effect until 24 July, depending on when the next version … Continue reading Transition Your Website to HTTPS-compliance NOW to Stop It From Being Marked Not Secure
10 Solid Ways To “Stop the Scroll” For Your Facebook Video Ads
Torrey Tayenaka — July 1, 2018 Follow @https://twitter.com/sparkhouse — July 1, 2018 If you’re going to take the time to produce a nice video ad for Facebook — and spend money on ad space — you need to put a little thought into how you’ll reduce the odds of getting scrolled in the feed. We’ve … Continue reading 10 Solid Ways To “Stop the Scroll” For Your Facebook Video Ads
Want Better Profit Margins? Stop Selling Against Yourself!
Karl Sakas — June 19, 2018 Follow @KarlSakas — June 19, 2018 Stop selling against yourself! You’re hurting your profit margins. Visiting Australia, I passed a dry cleaner in Sydney—and noticed a terrifying sign (see right). It said: “All Prices Are Negotiable.” Are you telling your agency’s clients—directly or indirectly—that you’ll cut your prices for … Continue reading Want Better Profit Margins? Stop Selling Against Yourself!