Look at your email practices and make sure you are not stepping over ethical boundaries by assuming permission that has not been given. Ryan Phelan on August 4, 2020= Whenever I think I’ve seen it all after 20+ years as an email professional, a brand does something to surprise me – and often not in … Continue reading Business stress is no excuse to spam
Daniela McVicker — May 18, 2019 — May 18, 2019 Whether you are an independent blogger, an eCommerce store representative or a marketing expert, a chance is that email marketing matters to your cause. According to reports, the average RoI of email marketing investments currently sits at 3800%. This is a staggering number considering the … Continue reading How to Avoid the Spam Folder [8 Things Which Will Not Land You in Spam]
Kevin George — January 10, 2019 Follow @imkevin_monk — January 10, 2019 Just because you hit the “SEND” button does not mean the people on your email list will receive your messages. In fact, even if they have opted in to receive messages from you, studies have shown that for every five opt-in messages sent, … Continue reading How to Spam Proof Your Email Marketing Campaign – An Email Marketer’s Take
Part 2 of this email marketing series looks at the current state of email and the steps being taken to differentiate legitimate email marketing from spam. Len Shneyder on January 4, 2019 We’ve come a long way since the early days of email and its critical role in all corners of the internet. Today, … Continue reading Email trustworthiness: Here’s how to avoid looking like spam
Google Reports Less Than 1% Of Websites Visited In 2017 Were Filled With Spam by Laurie Sullivan @lauriesullivan, June 28, 2018 Google’s 2017 webspam report released Thursday shows that less than 1% of those searching on its engine landed on a spam-filled website, and the number of hacked websites fell by 80% compared with the … Continue reading Google Reports Less Than 1% Of Websites Visited In 2017 Were Filled With Spam
Chris Pentago — May 12, 2018 — May 12, 2018 OvidiuTepes / Pixabay I recently had a discussion with a friend that does lead generation and email marketing for pet supply companies. He admitted that his job has gotten tougher over the past few years, but it isn’t because of problems in the industry itself. … Continue reading 6 Solutions When Spam Filters Hurt Your Email Open Rates
Ryan Phelan — February 22, 2018 Follow @ryanpphelan — February 22, 2018 If you’re a B2B marketer who wants to send me a cold prospecting email, I have this warning for you: I’m going to mark it as spam. If you send that email to other people at my company, they’re going to mark it … Continue reading Why I Just Marked Your Email as Spam
Darnelle O’Brien — July 28, 2017 Follow @thekissagency — July 28, 2017 Chances are that like us, you are dealing with spam likes, comments and messages on the Facebook Page that you manage. While the reasons for the sudden increase are not clear, there are some ways to moderate these unwanted comments within your Facebook … Continue reading Banish Spam From Your Facebook Page With These Quick Tips
In the fight against spam, CAPTCHA is here to help — but what’s the toll on your conversion rate? Columnist Brian Massey discusses the drawbacks of CAPTCHA and offers some user-friendly alternatives. Brian Massey on April 3, 2017 It’s rare to find an easy way to significantly increase your conversion rate with a simple … Continue reading Yes, I want to take care of your spam problem for you
Ali Liaquat — March 23, 2017 Follow @a_liaquat— March 23, 2017 In this article, you’ll learn what are spam filters? How and why should you avoid them? And how can you keep your email contact list up-to-date and relevant? As a marketer, getting customers to subscribe to your mailing list can be the beginning of … Continue reading How To Reach Customers, Not Spam Filters
