The startup is out with a network offering decentralized storage controlled by blockchain-based smart contracts that grant or block granular access. Barry Levine on May 21, 2018 One of blockchain’s main selling points is that all of its transactions are public. Even in private blockchains, transactions can be public to all of the participants in … Continue reading Lightstreams seeks to solve a blockchain vulnerability: It’s too public
Paul Keijzer — April 13, 2018 Follow @Paul_Keijzer — April 13, 2018 mohamed_hassan / Pixabay Imagine a world where you won’t have to tell your employees that they are “under performing” or simply “meeting expectations” during a performance review meeting. Here lies an HR challenge that has left many employees disheartened. Instead, if you were … Continue reading How Gamification Can Help You Solve The HR Challenge
Dusti Arab — March 16, 2018 — March 16, 2018 PawinG / Pixabay Managing a pipeline is equal parts art and science, beginner’s mindset and your 10,000 hours of experience. But by the time you get to the point of managing a team, the problems that can come up in your organization’s pipeline get exacerbated … Continue reading How To Solve Your Biggest Pipeline Management Problems
Brandon Carter — October 18, 2017 Follow @bscarter — October 18, 2017 Looking at the top of your employee benefits, you see items with clear ROIs. Health insurance. Paid time off. 401(k) matching. You know what problems those solve and how valuable they are to employees. But then you move further down the roster and … Continue reading What Problems Do Employee Discount Programs Solve?
Personal Branding Blog — August 22, 2017 — August 22, 2017 AlexAntropov86 / Pixabay Salespeople are invariably the ‘fall’ person for taking the blame when it comes to errors. The blame game is rampant inside the company and clientele hold the representative responsible. The very best approach is to quickly apologize and avoid all excuses. … Continue reading Encourage or Detract Clients: How You Solve Problems
John Hodge — August 11, 2017 Follow @johnahodge — August 11, 2017 70154 / Pixabay I help a lot of small business owners set up their websites with lead intelligence and in most cases, this is the first time they’re able to see actual details of their visitors. Up until this point, they were … Continue reading The 2 Most Common SMB Marketing Blunders and How to Solve Them
The answers are in the data: Discover three ways analytics can help you put the pieces together. How well do you really know your customers? If your company is like most brands, you already realize that you don’t really know them at all. In fact, a 2015 study from Aberdeen Group found that just 4 … Continue reading How to solve the mystery of what your customers really want
The vision of a customer-focused single entity is becoming the Holy Grail for brands. Barry Levine on June 5, 2017 If you look at what many vendors are saying these days, it’s all about customer experience. Adobe, Salesforce and Sprinklr, for instance, have redefined their identities in that direction. But reorientation is not enough, … Continue reading Beyond the martech stack: It takes an orchestra to solve the customer experience
Internal Marketing Can Solve For ‘Distraction Principle’ by Cory Treffiletti , Featured Contributor, April 19, 2017 The best-laid plans of mice and men often go awry. This proverbial statement is especially true for marketers in a corporate setting when disparate groups who rely on one another (at least to some extent) are unable to communicate … Continue reading Internal Marketing Can Solve For ‘Distraction Principle’
Dave Brock — April 3, 2017 Follow @davidabrock— April 3, 2017 The single biggest challenge facing business executives in the coming years is managing complexity. As our businesses get bigger and more diverse, as our customers change and grow, as organizations become larger, more complex, as the amount of information and data grows, while our … Continue reading “We Can’t Solve Our Business Problems With Microscopes”
