Shaina Weisinger — May 2, 2019 — May 2, 2019 Not only are businesses told that their brand has to be everywhere their potential customer is, but businesses are also taught to educate and speak to their audience differently based on various social media platforms. What’s posted on a business’ Instagram account is usually very … Continue reading 3 Hacks to Never Stress About Your Business’s Social Media Content Ever Again
Sam Davtyan — April 29, 2019 Follow @samdavtyan — April 29, 2019 Video has been big in marketing for several years now, and it just keeps getting bigger. Customers connect with video in a way that they don’t with text – which is okay, because articles and videos do different jobs. Marketing videos need to … Continue reading Marketing Videos Are Exploding on Social Media – Take Advantage of It
Arik Hanson — April 28, 2019 — April 28, 2019 Over the last week, I’ve spoke to two college classes about one hot topic: Personal branding. More specifically, how college seniors about to enter the workforce can build, nurture and sustain an effective personal brand online (photo credit below: Mark Jenson, professor, Hubbard School of … Continue reading Social Media Personal Branding Advice for the Class of 2019
Veronica Green-Gott — April 26, 2019 — April 26, 2019 We are officially nearly 1/3rd of the way through 2019. Since we’re trucking through the year at an unbelievable pace (can you believe we’re nearly in May?), now’s as good a time as any to reflect on what we’ve learned so far in 2019. 2018 … Continue reading The Biggest Social Media Lessons We’ve Learned So Far in 2019
Brian Mechem — April 26, 2019 — April 26, 2019 Customer preferences have undergone a drastic change in the past decade or so. With the advent of digital media, a massive number of people go to online stores to make purchases. From groceries to clothing, books to accessories, it’s much more convenient for customers to … Continue reading How to Use Social Influencer Marketing for Your Retail Business
Chris Christoff — April 23, 2019 Follow @chriscct7 — April 23, 2019 Business owners around the world have flocked to social media to increase conversions and build great customer experiences. When you look at the statistics, it’s not hard to figure out why. On Facebook alone, 78 percent of adults with Facebook accounts living in … Continue reading How to Drive Your Sales Funnel with Social Media Marketing
Hannah Vergara — April 23, 2019 — April 23, 2019 geralt / Pixabay When people arrive on one of your social pages, what do you think they look at first? Maybe the largest visual image at the top of your page? Yep, the header image. For a business to stand out from the crowd on … Continue reading Social Media Header Images: Best Practices for Size and Design
Dhariana Lozano — April 22, 2019 Follow @DhariLo — April 22, 2019 I wanted to give you all a simple breakdown on how you can get ready for the new year with this list go 6 steps you can take to strengthen your social media strategy for 2019. Don’t forget to download my social media … Continue reading 6 Steps To Strengthen Your Social Media Strategy
Social Ads Vs. Paid Content: Which Ads Drive Consumers To Buy? by Laurie Sullivan @lauriesullivan, April 15, 2019 Numerous studies have analyzed consumer awareness and response to paid advertising vs. organic and sponsored content, but a recent study looked at the same challenges in social. The Blue Fountain Media study of more than 1,000 U.S. … Continue reading Social Ads Vs. Paid Content: Which Ads Drive Consumers To Buy?
Aastha Sirohi — April 15, 2019 — April 15, 2019 Social media has made a significant impact on how brands and customers interact with each other. Facebook, Twitter, Instagram, Youtube, and other social media platforms serve as a shared space for brands to showcase their uniqueness, and for customers to find what they’re looking for. … Continue reading How to Develop a Social Media Strategy
