Brian Mechem — April 26, 2019 — April 26, 2019 Customer preferences have undergone a drastic change in the past decade or so. With the advent of digital media, a massive number of people go to online stores to make purchases. From groceries to clothing, books to accessories, it’s much more convenient for customers to … Continue reading How to Use Social Influencer Marketing for Your Retail Business
Chris Christoff — April 23, 2019 Follow @chriscct7 — April 23, 2019 Business owners around the world have flocked to social media to increase conversions and build great customer experiences. When you look at the statistics, it’s not hard to figure out why. On Facebook alone, 78 percent of adults with Facebook accounts living in … Continue reading How to Drive Your Sales Funnel with Social Media Marketing
Hannah Vergara — April 23, 2019 — April 23, 2019 geralt / Pixabay When people arrive on one of your social pages, what do you think they look at first? Maybe the largest visual image at the top of your page? Yep, the header image. For a business to stand out from the crowd on … Continue reading Social Media Header Images: Best Practices for Size and Design
Dhariana Lozano — April 22, 2019 Follow @DhariLo — April 22, 2019 I wanted to give you all a simple breakdown on how you can get ready for the new year with this list go 6 steps you can take to strengthen your social media strategy for 2019. Don’t forget to download my social media … Continue reading 6 Steps To Strengthen Your Social Media Strategy
Social Ads Vs. Paid Content: Which Ads Drive Consumers To Buy? by Laurie Sullivan @lauriesullivan, April 15, 2019 Numerous studies have analyzed consumer awareness and response to paid advertising vs. organic and sponsored content, but a recent study looked at the same challenges in social. The Blue Fountain Media study of more than 1,000 U.S. … Continue reading Social Ads Vs. Paid Content: Which Ads Drive Consumers To Buy?
Aastha Sirohi — April 15, 2019 — April 15, 2019 Social media has made a significant impact on how brands and customers interact with each other. Facebook, Twitter, Instagram, Youtube, and other social media platforms serve as a shared space for brands to showcase their uniqueness, and for customers to find what they’re looking for. … Continue reading How to Develop a Social Media Strategy
Melissa Ingold — April 12, 2019 Follow @timefreedombiz — April 12, 2019 Real talk time: juggling multiple social media accounts is exhausting. Cross-promoting content without too much duplication, answering questions and responding to comments, talking to each audience in distinctive ways, creating and posting strategic imagery … it’s a LOT to manage! Which is why … Continue reading 4 Tips to Help You Outsource Social Media Management
Ronald Dod — April 12, 2019 Follow @Visiture_Search — April 12, 2019 Social media now plays a vital role in the eCommerce industry, attracting potential customers to your storefront and even offering a new avenue for direct sales. BigCommerce reports that shops utilizing social media have 32 percent more conversions. To maximize your company’s potential, … Continue reading Leverage Social Selling with These Top Tools and Platforms
The company claims social platforms are making it harder to talk to customers. Some marketers say it’s the wrong move. Amy Gesenhues on April 10, 2019 Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding farewell to some of its social … Continue reading Lush UK bids farewell to social. Will other brands follow suit?
Veronica Green-Gott — April 8, 2019 — April 8, 2019 When IT consultants think marketing, they typically focus on email, SEO, and other more traditional digital marketing pursuits. Like many other consultants in the B2B space, they tend to assume that their audience isn’t on social media. But not only is the IT consultant’s audience … Continue reading 5 Reasons IT Consultants Need Paid Social
