Category Archives: Holiday Shopping

10 Holiday Marketing Tips For Small Businesses That Will Help Them Stand Out

10 Holiday Marketing Tips For Small Businesses That Will Help Them Stand Out ValueWalk / 10 Nov 2022   The upcoming holiday season is not only an important time for consumers, but for small businesses, it’s a time to showcase their best marketing efforts to help them stand out among their direct competitors. During this … Continue reading 10 Holiday Marketing Tips For Small Businesses That Will Help Them Stand Out

Adobe releases data on early Holiday shopping and prices

Good news for marketers and consumers: Spending increases while prices decline. Kim Davis on November 10, 2022 Consumer online spending jumped in October, while overall online prices continued to decline, according to reports from the Adobe Digital Price Index and Adobe Analytics. Driven in part by generous discounts, especially in electronics and toys, economic pressures … Continue reading Adobe releases data on early Holiday shopping and prices

Financial concerns threaten the 2023 holiday shopping season

As COVID concerns decline, worries about the financial impact of a recession have soared. Kim Davis on September 20, 2022 The economy has finally replaced COVID as the main source of anxiety for consumers as brands prepare for the holiday shopping season. In fact, financial concerns have surged more than 150% YoY, while concerns about … Continue reading Financial concerns threaten the 2023 holiday shopping season

How Email Helps Solve Holiday Shopping Supply Chain Issues

Beatriz Redondo Tejedor December 14, 2021 Forget holiday shopping; it’s supply chain issues that are making headlines. While email marketers will still mark those big dates in the holiday marketing calendar, the real winners will be the ones who take a more agile approach to the season. This year at Mailjet, we’re telling our clients … Continue reading How Email Helps Solve Holiday Shopping Supply Chain Issues

Shoppers are right to worry about holiday supply chain problems

Consumers are concerned about holiday shopping issues, a new report shows. And they’re right to be. Kim Davis on December 9, 2021 A new study conducted by Wakefield Research for customer communications platform Intercom confirms that shoppers got the message about the supply chain crisis impacting holiday shopping and gift giving. 77% of consumers anticipate … Continue reading Shoppers are right to worry about holiday supply chain problems