Linsey Jepma — August 3, 2019 Follow @LiinseyJ — August 3, 2019 In many organisations social media monitoring is already an important factor in the strategic choices Brand Managers, Marketing Managers and press officers make. Data-driven strategies are the future and more and more brands have started using these strategies. Nevertheless, there are still many … Continue reading The 6 Dos & Don’ts of Social Media Monitoring
Kelly MicKey — August 1, 2019 — August 1, 2019 Social networks are massive outlets and continue to grow every year. And while social media was designed primarily for sharing personal life events, videos, and random status updates, it has evolved into something much larger today. Now, consumers and business professionals gravitate to social platforms … Continue reading The Power of Employees on Social Media For B2B Organizations
David Leonhardt — July 29, 2019 Follow @amabaie — July 29, 2019 This is not an article about producing great content. I could write an encyclopedia on that topic, and still not cover it. This article is about how to expand your reach with the great content you are already producing. The techniques we’ll explore … Continue reading Expand Your Social Media Reach With Great Content
Elisabeth O’Donnell — July 28, 2019 — July 28, 2019 In the beginning, the coolest thing about social media was the ability to reach thousands of people, maybe even millions, for free with just one click. Fast forward to today, where everyone’s trying to make themselves heard on all platforms, creating so much noise that … Continue reading Why All Companies Need Paid Social
Hugh Stephens — July 25, 2019 — July 25, 2019 You’ve spent two hours writing a well-researched blog post that could help your customers out big-time. You post it online, give it a week, and check the analytics with bated breath. Unfortunately, your online traffic is still at a low flat line. Some have estimate … Continue reading Posts For Posts: How To Market Your Blog Effectively Via Social Media
Dana Kachan — July 26, 2019 Follow @DanaKachan — July 26, 2019 We’re entering the age of technological revolutions and massive diffusion of technologies connecting people around the globe. The constant development of mobile devices gave birth to new forms of communication and 24/7 connectivity in social networks. They play a significant role in changing … Continue reading Developing Your Brand Voice on Social Media: 5 Mistakes to Avoid
Olivia Mason — July 26, 2019 — July 26, 2019 Social media influencer marketing is a powerful digital marketing strategy that can create quick sales conversions, increase brand visibility and drive genuine engagement for your company. Influencers are people who affect and inspire others through social media platforms. Companies can work with influencers to build … Continue reading How to Find and Evaluate Social Media Influencers
Dan Moyle — July 25, 2019 Follow @danmoyle — July 25, 2019 Oh Facebook. What a complicated relationship we have with you. On one hand, we love the personal connections to family, old school friends, new friends, and monitoring our exes. We also love the “free marketing” Facebook Business Pages have given us. But then… … Continue reading 6 Alternatives to Facebook for Social Media Marketing
Brian Basilico — July 24, 2019 Follow @bbasilico — July 24, 2019 You may or may not know what a hashtag is, and I’ll explain that a little later. But to put it in some context, when I was a kid, hash was something that we served up with breakfast. Usually it had corned beef … Continue reading How to Get Noticed on Social Media and My Corny Beef With Hashtags
Gaurav Sharma — July 22, 2019 Follow @Gaurav_Sharma11 — July 22, 2019 Over 3.2 billion people use social media daily. This equals nearly 42% of the world’s population. To reach this large group of people, you need to have a well-thought-out strategy in place. When there are such a large number of users on social … Continue reading Easy Steps to Create a Social Media Strategy [Infographic]
