Tag Archives: Social

What Works Best For Your Business? Social Media or Digital Marketing?

Simina IgnatMarch 23, 2015 Running a business is fraught with challenges. Over the years you’ve probably experimented with various marketing strategies and innovative sales approaches to grow revenue. You’ve likely picked up on the buzz around digital marketing and social media marketing. Wondering which approach is going to help you push the needle on your … Continue reading What Works Best For Your Business? Social Media or Digital Marketing? →

Tracking Your Social ROI: How to Prove the Power of Social Media

Taylor NelsonMarch 20, 2015 From a website to a new product, proving the value of anything relies on how you track, measure, and report on its performance. There’s no difference with social media marketing campaigns. To prove all those social media skeptics wrong, you’ll need to provide the return on investment numbers for every single … Continue reading Tracking Your Social ROI: How to Prove the Power of Social Media →

Three Ways To Improve Your Social Media Customer Support

Dilawar SyedMarch 20, 2015 Companies that are truly customer-focused make it as easy as possible for people to interact with them. Today that often includes having a presence on social media. Though many companies have set up their social presence, not every company is using social media effectively. Too often brands focus their social media … Continue reading Three Ways To Improve Your Social Media Customer Support →

Research: Do Brands Live Up To Customer Expectations On Social?

Ruxandra MindrutaMarch 19, 2015 Today’s consumers are greatly empowered. With access to review websites, social platforms and blogs, buyers can now make better informed shopping decisions based on opinions or feedback from fellow consumers. Social networks like Facebook and Twitter have become platforms of choice for customers seeking assistance or looking to make a complaint. … Continue reading Research: Do Brands Live Up To Customer Expectations On Social? →

6 Facts About Introverts and Social Media That Will Impress Your Friends

Carol StephenMarch 19, 2015 On #DigiBlogChat this week, my Twitter chat (along with @LazBlazter) about new technology and blogging, some of the participants started a side conversation about introverts and how well they do with writing, and that led to a discussion of social media. As a result of that chat, I decided to write … Continue reading 6 Facts About Introverts and Social Media That Will Impress Your Friends →