Tag Archives: Social

DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition

by Richard Sunley May 19, 2016May 19, 2016 Corporate spending on sponsorship activity will hit 60 billion dollars in 2016. But despite this vast expenditure, measuring the ROI of sponsorship remains a tricky business, especially with social media changing the game when it comes to measuring the reach of a brand or logo. Event organizers … Continue reading DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition →

Schooled in Social Media 2016: Lessons Learned for Personal Branding

by Denny McCorkle May 19, 2016 Follow @DennyMcCorkleMay 19, 2016 Even students born into a daily use of their personal Facebook and Snapchat discovered that social media marketing for personal branding and job search requires time management, consistency, a good PLN, and a career focused strategy. Use of social media for personal branding and job … Continue reading Schooled in Social Media 2016: Lessons Learned for Personal Branding →

Need More Business Prospects? Here’s How Social Searching Works

by Matt Ford May 19, 2016 Follow @121DirectMktgMay 19, 2016 One of my favorite small-business search topics is something called “social search.” A social search engine is one that lists small businesses and allows people to rate and review them. I guess we can call these types of sites “directories,” but what is clear from … Continue reading Need More Business Prospects? Here’s How Social Searching Works →

Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them

by Christopher Riegger May 18, 2016 Follow @chrisrieggerMay 18, 2016 Social contests are like your precocious, 8-year-old nephew. They seem smart, you’re not sure you understand them, and 10 years ago they didn’t exist. So what are social contests? And should you consider running one at your business? I recently did a search to find … Continue reading Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them →

5 Social Media Mistakes That Are Killing Your Business Results

by Susan Friesen May 17, 2016 Follow @https://twitter.com/eVisionMediaMay 17, 2016 The online marketing world is evolving at a rapid pace since the emergence of social media. Nowadays, many prospective clients will judge you based on your social media presence so it’s imperative to keep a professional profile and maintain your social media presence consistently, in … Continue reading 5 Social Media Mistakes That Are Killing Your Business Results →