by Nikhil Premanandan May 22, 2016May 22, 2016 Facebook is the biggest social media platform in the world with over 1.55 billion users. Recently Facebook gave its users another reason to cheer, by globally rolling out Facebook reactions. This is what Facebook’s Product Manager had to say about Facebook reactions. But it’s not like the … Continue reading How to Increase Your Social Media ROI With Facebook Reactions
by Brent Pohlman May 22, 2016 Follow @brentpohlmanMay 22, 2016 It is all About Experience! Social media is, what it is, social talk using different media to get that message to someone. It is great for getting information in front of people in a quick and efficient manner. The issue I have is people continue … Continue reading I Don’t Care About Social Media. I Want a Much Better Experience
by Mark Simmons May 22, 2016 Follow @mixeddigitalMay 22, 2016 By now, most of us have accepted the fact that social media is a major factor when it comes to successful marketing, but many don’t know how to get started. More importantly, how can we ensure that our efforts on social media are tactical, and … Continue reading How to Create a Social Media Measurement Plan
by Nicola Faulkner May 20, 2016May 20, 2016 Us marketers know that there are many ways to get in front of our target audience, but social media and email marketing are two channels that definitely work well together. The benefits of using social media and email marketing are that they are low cost, highly personal, … Continue reading How to Grow Your Email Subscribers via Social Media
by Jessica Davis May 20, 2016 Follow @godotmediaMay 20, 2016 The great thing about social media is that everyone gets equal opportunity to gain attention. But if you really want to get noticed, you have to create enough buzz around your brand on social. To do this you need a large social media marketing team … Continue reading Employee Advocacy: Amplify Your Social Media Voice On A Small Budget
by Richard Sunley May 19, 2016May 19, 2016 Corporate spending on sponsorship activity will hit 60 billion dollars in 2016. But despite this vast expenditure, measuring the ROI of sponsorship remains a tricky business, especially with social media changing the game when it comes to measuring the reach of a brand or logo. Event organizers … Continue reading DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition
by Denny McCorkle May 19, 2016 Follow @DennyMcCorkleMay 19, 2016 Even students born into a daily use of their personal Facebook and Snapchat discovered that social media marketing for personal branding and job search requires time management, consistency, a good PLN, and a career focused strategy. Use of social media for personal branding and job … Continue reading Schooled in Social Media 2016: Lessons Learned for Personal Branding
by Matt Ford May 19, 2016 Follow @121DirectMktgMay 19, 2016 One of my favorite small-business search topics is something called “social search.” A social search engine is one that lists small businesses and allows people to rate and review them. I guess we can call these types of sites “directories,” but what is clear from … Continue reading Need More Business Prospects? Here’s How Social Searching Works
by Austin Fracchia May 19, 2016 Follow @AustinFracchiaMay 19, 2016 Using social media to market your business is a tricky thing to do. People and companies of all shapes and sizes often get too caught up in the second half of social media: the media part. We spend so much time worrying about the same … Continue reading Focusing on the Social of “Social Media”
by Christopher Riegger May 18, 2016 Follow @chrisrieggerMay 18, 2016 Social contests are like your precocious, 8-year-old nephew. They seem smart, you’re not sure you understand them, and 10 years ago they didn’t exist. So what are social contests? And should you consider running one at your business? I recently did a search to find … Continue reading Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them
