Warren Knight — March 31, 2017 Follow @warrenknight— March 31, 2017 Did you know that 37% of all consumers say they use Social Media to find out about products/services? The big question: Are social networks search engines? Social Media is not just a place where you can connect with potential customers. Each Social Network now … Continue reading Are Social Networks Search Engines?
Denise Graziano — March 31, 2017 Follow @GrazianoAssoc— March 31, 2017 If you’re like 61% of Fortune 500 CEOs, you are probably not on social media. (CEO.com) Common reasons range from perceiving the risk as too great, to not seeing the value in it, to not knowing how to participate effectively. But in today’s economy … Continue reading The ROI for CEOs on Social Media — The Benefits to Revenue, Visibility and Engagement for Leaders Who Embrace Social Media
George Beall — March 31, 2017 Follow @GeorgePBeall— March 31, 2017 Teenagers represent about $ 44 billion dollars of purchasing power in the United States and spend about 9 hours a day on social media. Brands have the opportunity to capitalize on this trend by providing value to the demographic but often approach their marketing … Continue reading 8 Keys to Connecting With Teens on Social Media
Laura Donovan — March 30, 2017 Follow @thewordpro— March 30, 2017 The current climate of Social Media can be a bit hot as of late. Updates people feel very strongly about tend to draw some serious commenting, often not very pleasant. While most of the really nasty, negative comments are aimed at personal updates or … Continue reading 3 Tips for Handling Negative Comments Like a Social Pro
Julie Chomiak — March 30, 2017 — March 30, 2017 Customer engagement is a business term that’s gained traction over the past few years. It has fed off of the need for personalization and real-time interaction has boomed for small and large businesses alike. However, knowing how to improve customer engagement is another thing completely. … Continue reading Improve Your Customer Engagement: 6 Email and Social Media Strategies
Mindi Rosser — March 29, 2017 Follow @MindiRRosser— March 29, 2017 Social media gurus make social media management sound so darn difficult. Why? Maybe it’s because they have social media management services to sell you, or they could be in the wrong business. Here’s what the gurus don’t want you to know: the toughest part … Continue reading 5 Steps to Wrangling Your Most Important Social Media Channels
Tara Coomans — March 30, 2017 Follow @taracoomans— March 30, 2017 What social media platforms are right for your business? Choosing social media platforms. I get asked which social platform is right every single day. The answer is: “it depends.” It’s common today to launch on a platform because it’s “hot” or to question your … Continue reading I’m Just Not That Into You – Choosing Social Platforms in 2017
Feeling overwhelmed by all the social media options? Columnist and Bitly senior content strategist Blaise Lucey says it may be time to simplify and cut the clutter. Blaise Lucey on March 30, 2017 Minimalism. As far as I can tell, it’s the art of throwing away things until your apartment looks like an Apple … Continue reading The art of social media minimalism
From reviews to user-submitted content, contributor Timothy Carter explains how the various types of social proof can bolster your brand. Timothy Carter on March 29, 2017 When most people try to develop a marketing campaign, they focus on making a sale to potential users. Sometimes, that sale is literal, such as getting a user … Continue reading How to use social proof in your marketing campaign
Nathan Hayner — March 29, 2017 — March 29, 2017 Social media today has gained an extremely powerful and wide reach, worldwide. This fact is well-recognized. It has gone way beyond just connecting long-lost friends, sharing pictures/videos and knowing new people. Today, this incredibly useful means is also being utilized for its immense customer care … Continue reading 5 Most-effective Social Media Practices for a Satisfying Customer Service
