Sofia Pompeo — October 3, 2018 — October 3, 2018 Have you ever thought about how social media impacts SEO or vice versa? If not, start moving it to the front of your mind. Search engine optimization (SEO) and social media are two very different marketing channels, but they have complementary effects on one another. … Continue reading How SEO and Social Media Intersect
Warren Knight — March 31, 2017 Follow @warrenknight— March 31, 2017 Did you know that 37% of all consumers say they use Social Media to find out about products/services? The big question: Are social networks search engines? Social Media is not just a place where you can connect with potential customers. Each Social Network now … Continue reading Are Social Networks Search Engines?
by Mike Moran January 4, 2016 Follow @MikeMoranJanuary 4, 2016 Google took away your keyword data. I know how awful that was. But what are you doing about it? Yes, you can bemoan your fate, but you must also dust yourself off and find alternatives. Are you using social media listening as one of them? … Continue reading Are You Using Social Media For Search Keyword Research?
Missi FreimarkOctober 23, 2015 When people think of search engine optimization (SEO), they often think about ensuring that their website or their key content words will rank well. While this is important, one often overlooked way to optimize your company’s ranking on search engines is through your firm’s social media profiles. As social media activity … Continue reading How to Optimize Your Social Media Profiles for Search
Search and social don’t have to live in separate silos. Columnist Paul Shapiro discusses how your social media marketing and search efforts can work together. Paul Shapiro on September 17, 2015 Social media image copyright rvlsoft In my last exploration of leveraging social media for SEO, I discussed how one can utilize social networks for … Continue reading Creating Synergy Between Social Media And Search
By Sharon Hurley Hall July 28th, 2015 If you want to do social media right, you need to be strategic. Many of us don’t start out that way. We sign up for a site to try it out and fumble around till we understand how it works and what we can achieve. But what if … Continue reading Bulletproof Your Social Media Strategy By Following This Framework
Chris AbrahamMay 19, 2015 Search will never be the same as it was as recently as a few years ago. Google is severely penalizing sites that are buying links or are invested in private blog networks. Sites that have dominated search in the recent past are being penalized or de-indexed, going from the first page … Continue reading Search Isn’t About Search Anymore, It’s About Social