Kevin Page — August 11, 2017 Follow @1nonlyKevinPage — August 11, 2017 With more than a billion active users, the sheer size of Facebook makes marketers salivate. Take that audience, combine it with advanced user targeting of the ads platform and multiply that by the power of video content, and you’ve got yourself a match … Continue reading Social Media Advertising: Optimizing Your Video for Facebook Ads
Tabitha Jean Naylor — August 11, 2017 Follow @TabithaNaylor — August 11, 2017 LoboStudioHamburg / Pixabay Virtually everyone – from the teenager down the street to your grandmother in Omaha – is on social media. It’s literally transformed the way we communicate in ways we never even thought possible 10 to 20 years ago. … Continue reading 3 Ways Social Media Can Positively Affect Your PR Efforts
Kelsey Steuer — August 9, 2017 Follow @WorkingEvolved — August 9, 2017 rawpixel / Pixabay Each Human Resource department handles day to day operations, and any or all of the following: recruiting, screening, interviewing and placing workers. They also regularly take on employee relations, payroll, benefits and training. Further, Human Resource managers plan, direct and … Continue reading Amplify Your Human Resource Department with Social Collaboration
Amanda Clark — August 9, 2017 Follow @GrammarChicInc — August 9, 2017 geralt / Pixabay In most areas of life, quality is of considerably greater importance than quantity. Case in point: Social media followers. It’s definitely significant for your company Facebook page to have a lot of followers, for instance, but it’s not especially meaningful … Continue reading How Social Media Can Drive Brand Loyalty
Carol Stephen — August 8, 2017 Follow @Carol_Stephen — August 8, 2017 How to Save Time and Money with Social Media You’ve probably heard the idea that you should focus on your strengths, not try to develop your weaknesses before. If you haven’t, here’s a blog post that I wrote: How to Focus on your … Continue reading How to Save Time and Money with Social Media
By Evelyn Timson August 8th, 2017 Video has already vastly transformed the social media marketing landscape, massively boosting engagement levels and helping brands connect with audiences in a variety of new and often meaningful ways. As bandwidths become greater, mobile internet data gets cheaper and video continues to spearhead the destruction of old fashioned interruptive … Continue reading Video Technologies Set To Make A Big Splash In Social Media
What if your primary objective isn’t to convert? How do you measure the success of your content shared on social? Columnist Mark Traphagen explains why average time on page isn’t the answer. Mark Traphagen on August 8, 2017 at 10:39 am In many cases, your content and landing pages that get social traffic have a clear … Continue reading Measuring social traffic effectiveness when conversion is not the goal
Wolfram van Wezel — August 7, 2017 — August 7, 2017 LoboStudioHamburg / Pixabay “Succeeding in business is all about making connections.” — Richard Branson When you bake a chocolate cake, missing one ingredient can lead to disaster. Without baking powder, it goes flat. Without the sugar, it’s bitter. The same applies to the outreach … Continue reading Account-Based Marketing: Getting the Most Out of Social Media
Personal Branding Blog — August 3, 2017 — August 3, 2017 When building a personal brand online it’s important to share articles that your audience can relate to. One way to achieve this is through targeted content search. But where can you find the best topics for your target market? There are still several places … Continue reading Content Sources You Can Use Now for Your Brand on Social Media
John Hawthorne — August 4, 2017 — August 4, 2017 geralt / Pixabay Social media influences almost every facet of our lives. We use Twitter and Facebook to learn about the news. We chat with friends via Facebook Messenger and WhatsApp. We send silly messages to each other through Snapchat and save our favorite things … Continue reading 5 Astounding Ways Social Media Is Transforming eCommerce
