Tag Archives: Social

Smart Start to B2B Social

Louis Spanos — September 22, 2017 — September 22, 2017 A Smart Start for your B2B’s Social Presence Like any other Millennial, I’m obsessed with social media. I scroll through Facebook to see who’s engaged or expecting, Instagram to see who’s been to that new fusion restaurant and LinkedIn to keep tabs on my classmates’ … Continue reading Smart Start to B2B Social

Social media ad fatigue: How to combat it without spending all day making new creatives

Ad fatigue is a problem we’re all too familiar with, so how can you avoid it? Contributor Laura Collins shares key techniques to refresh your creative efficiently and effectively. Laura Collins on September 22, 2017   Every time we step outside our front door, switch on the television or look at our phones, we’re bombarded … Continue reading Social media ad fatigue: How to combat it without spending all day making new creatives

Sales Prospecting Without Social Media Is Like Selling Without a Phone

Douglas Burdett — September 22, 2017 Follow @MarketingBook — September 22, 2017 For the sales profession, social media is the most important technological advancement since the telephone. Here’s how to get an unfair advantage. In Jeb Blount’s bestselling book, Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social … Continue reading Sales Prospecting Without Social Media Is Like Selling Without a Phone

7 Free Twitter Marketing Tools for Social Media Managers to Cover All Bases

Disha Dinesh — September 19, 2017 Follow @Disha_Dee — September 19, 2017 If somebody told you that Twitter doesn’t matter, he or she told you wrong. Twitter is still the only social media platform where you can access anybody; even the Pope or the POTUS without sending a formal “connection” request. This feature of the … Continue reading 7 Free Twitter Marketing Tools for Social Media Managers to Cover All Bases

How Social Conservatives Can Evolve into Market Leaders

Harry Rollason — September 16, 2017 — September 16, 2017 Conservatives are those companies who have achieved high investment but low innovation in social care. There are a number of reasons why companies might end up here but most often it’s due to legacy systems, internal bureaucracy, and a lack of executive awareness or interest … Continue reading How Social Conservatives Can Evolve into Market Leaders