Harry Rollason — December 20, 2017 — December 20, 2017 freeGraphicToday / Pixabay Does your organization subscribe the knowledge-centered service (KCS) methodology? If it does, it’s at a huge advantage in social care. For those not familiar, KCS is about creating knowledge as a byproduct of solving problems. Every time someone in a KCS organization … Continue reading How to Improve Your Social Care Metrics with KCS
Shea Drake — December 19, 2017 — December 19, 2017 Is your social media strategy 2018 proof? The Pew Research Center reports social media traffic increased from 5% in 2005 to 69% by 2011 — and that number has likely increased since then. If you own a business, the stat might not impress you much. … Continue reading Why A Social Media Strategy Is Critical to Your Business’s Success
Angela Southall — December 18, 2017 Follow @mentionmeshare — December 18, 2017 It’s that time of year when marketers take a look back at the performance of their marketing activity. What made the grade, and what was bottom of the class and should be banished from your marketing toolbox, never to return? Hopefully, you’ll already … Continue reading Should Referral Join PPC, Email and Social in Your 2018 Marketing Plan?
Jeff Bullas — December 17, 2017 — December 17, 2017 Social media marketing for business is new and not for everyone. It is being implemented by the innovators and the early adopters that love to lead the pack. It is also a very different way of communicating your brands message and with that comes challenges, … Continue reading 20 Reasons Why You Shouldn’t Use Social Media
Ian Addison — December 15, 2017 — December 15, 2017 Many companies have adopted LinkedIn as part of their sales strategy because they see major potential in having direct access to their ideal clients’ decision makers. However, not all companies have seen an immediate return on their investment. I find that this is happening because … Continue reading Social Selling: The Volume-Based LinkedIn Approach Used By Sales Organizations & LinkedIn Lead Gen Firms Does Not Create Revenue
Ronald Dod — December 15, 2017 Follow @Visiture_Search — December 15, 2017 What once was considered a fleeting trend for youngsters has become a new way of life for people of all ages: social media. It has changed the way we share our day to day moments, shop, and communicate with businesses. It is this … Continue reading The Most Effective Tactics for Driving Social Media Traffic to Your eCommerce Store
Hilary Bird — December 12, 2017 — December 12, 2017 Every major social media channel now offers video as a built-in feature of their platform – Instagram, Facebook, Twitter & (just recently) Linkedin. HubSpot found that 43% of people want to see more video content from marketers & almost 52% of marketing professionals worldwide name … Continue reading 3 Quick Ways to Use Video in Social Media Marketing
Sahail Ashraf — December 11, 2017 Follow @BizGrowInsights — December 11, 2017 As we sit, just weeks away from the New Year, it is becoming increasingly apparent that social media for businesses is going to experience plenty of change in 2018. Nothing will go away (including Facebook) but changes will happen. The best thing we … Continue reading The Ultimate Business Guide For Using Social Media Marketing In 2018
Angela Hausman, PhD — December 8, 2017 Follow @MarketingLetter — December 8, 2017 I love teaching bright, young college students for a number of reasons, but one is that I learn a lot from them. This week, students are finishing up presentations on the marketing plan they developed, which gave me great insights on … Continue reading Social Media is a Marketing Channel, Not a Strategy
Warren Knight — December 8, 2017 Follow @warrenknight — December 8, 2017 We are heading into the last month of 2017, and the year has flown by. So much has happened in 2017, especially when it comes to Social Media Every year I like to talk about Social Media trends for the following year, just … Continue reading The Need To Know Social Media Trends For 2018
