Arye Zacks — December 28, 2017 — December 28, 2017 Have you considered using social media to test your latest business ideas? When I listen to most of my clients talking about social media, they are so focused on selling to the masses that they forget they have access to a focus group most marketers … Continue reading 3 Ways To Test Product Ideas Using Social Media
Emily Sidley — December 28, 2017 Follow @EmilySidleyPR — December 28, 2017 Follow these 5 steps for social media management success. Does social media management play a role in your company’s marketing plan? It’s a key element for business success! But how do you go about managing various social channels for your company? It takes … Continue reading Social Media Management: 5 Steps to Success
Arik Hanson — December 28, 2017 — December 28, 2017 This just in: Video is exploding on social media channels? Have you heard? Yep–video is big business in the social media world these days. Just ask anyone. That news has been plastered all over the web the last couple months in all sorts of trend … Continue reading Social Video May Be Exploding, But Social Video Metrics Are Lagging
Brooke B. Sellas — December 27, 2017 Follow @madSMscientist — December 27, 2017 I’ll let you in on a little secret: DIY social media marketing is not productive. You may be doing a great job. But you also may be wasting time (or money!). In short, we business owners are often too busy to realize … Continue reading The Hidden Business Costs Of DIY Social Media Marketing
Liz Papagni — December 26, 2017 Follow @mrktgworx — December 26, 2017 We’ve talked about general marketing trends to expect and how blogging will continue to be as important as ever in the coming year. What about social media, though? Are some of the most popular techniques starting to lose steam? What new trends will … Continue reading 3 Social Marketing Trends You’ll See in the New Year
Sahail Ashraf — December 22, 2017 Follow @BizGrowInsights — December 22, 2017 Being ready for Christmas on social media is quite easy as long as you keep a few guiding principles in mind. It requires preparation, even if everything is happening ‘last minute’. It’s the perfect time of year to celebrate the brand and its … Continue reading 6 Last Minute Ways To Get Ready For Christmas On Social Media
Robert Woo — December 22, 2017 — December 22, 2017 Recently, we came across a press release touting their new affiliate marketing campaign with the “top social influencers on several social media platforms.” Who are these influencers? Who knows? The PR doesn’t say, but it did get us wondering what their social media presence was … Continue reading Are Influencers More Important Than Your Social Media in 2018?
This year set the foundation for brands to increasingly evaluate their social campaigns based on business results next year. Tim Peterson on December 22, 2017 Social media is finally evolving from shiny new toy to a serious tool for marketers, thanks to seeds planted in 2017 that more marketers are expected to reap a … Continue reading How marketers will take their social spend more seriously in 2018
Carol Stephen — December 20, 2017 Follow @Carol_Stephen — December 20, 2017 Social media is no longer an option for any sized business. And it’s not optional for people of any age range, either. Everyone and their grandma is on social media these days. So how do you create posts that are easy to share, … Continue reading How to Make the Most of Your Time on Social Media: 7 Easy Ways
Jason Davis — December 20, 2017 Follow @weareelement502 — December 20, 2017 Our social media accounts reflect our story and culture at Element 502. We share content and our brands mission on 4 channels. First is our blog then Facebook and finally LinkedIn and Instagram. Each channel is unique in how we approach this. Facebook … Continue reading How Social Media Can Enhance Morale And Attract New Customers
