Tag Archives: SMEs

The Digitization of SMEs: A Lever For Competitiveness

Peter Navarro November 17, 2021 Digital transformation is a process that every company must undertake in order to improve its internal processes and its competitiveness in the markets. The pandemic has highlighted the urgency of promoting the digitization of companies worldwide, and specifically of small and medium-sized companies, which constitute 99.83% of the total and … Continue reading The Digitization of SMEs: A Lever For Competitiveness →

Essential Collaboration and Communication Software for SMEs

Communication Tools

Himaan Chatterji March 2, 2021 Collaboration and communication software is the lifeblood of business in 2021. With millions of people working remotely worldwide, collaboration tools have become a game-changer for small and medium-sized enterprises. Why should you consider splurging on Collaboration Tools? There are many benefits to using collaboration tools in your workplace. Unlike other … Continue reading Essential Collaboration and Communication Software for SMEs →

SEO Strategy for SMEs and How Long It Takes to Pay Off

SEO Strategy

Peter Navarro January 6, 2021 If you’ve just started optimizing your website for search engines and are wondering how long it takes for SEO to show results, in this post I’ll tell you the whole truth. For starters, there are two things to keep in mind: SEO is like going to the gym. You need … Continue reading SEO Strategy for SMEs and How Long It Takes to Pay Off →

5 Powerful Sales Prospecting Strategies for SMEs

Sales Strategy

Mario Peshev — February 18, 2020 I remember landing my first consulting clients by sales prospecting through the following channels: Referral LinkedIn Cold outreach The first one came from a friend providing consulting in a different field. He did reach out to me and asked if I was interested – so that worked out pretty … Continue reading 5 Powerful Sales Prospecting Strategies for SMEs →

How SMEs Can Leverage Email Marketing In 2020

Email Marketing Tips

Stella Lincoln — January 17, 2020 Regardless of industry, email marketing can help SMEs by fostering better customer relationships, the high website traffic, and creating a substantial brand value to help keep growing. Often, small business owners assume that email marketing is not practical for their businesses.However, email marketing is frequently cited as the most … Continue reading How SMEs Can Leverage Email Marketing In 2020 →

Opportunity Costs in Decision Making – A Critical Success Factor for SMEs

Online Sales Guide

Karam Mangat — December 12, 2019 The digital disruption in fin-tech and business technology, in general, is phenomenal. BizTech and FinTech innovations that support small businesses are being developed at a rapid pace. Yet, small businesses are still failing at an alarming rate. According to the Bureau of Statistics, there are over 2 million small … Continue reading Opportunity Costs in Decision Making – A Critical Success Factor for SMEs →

7 Ways How SMEs Can Reduce Business Expenses

Cost Management

Amit Sen — December 3, 2017 Follow @amit_kumar_sen — December 3, 2017 Small businesses are usually lean on capital and funding. As per data from Small Business Administration, around 50 percent businesses bite the dust in their 1st year of operation only. Ineffective cost management is one of the crucial reasons behind the alarming rate … Continue reading 7 Ways How SMEs Can Reduce Business Expenses →

Turning Workplace Happiness Into Business Success for SMEs

Business Skills

Matthew Foster — October 27, 2017 — October 27, 2017 rawpixel / Pixabay Despite Silicon Valley in San Francisco being renowned across the globe as the place to be for a career in digital, a recent global study shows Silicon Valley as ranking way down at number 15. One of the reasons for this surprising … Continue reading Turning Workplace Happiness Into Business Success for SMEs →

Why Digital Marketing is Failing Most SMEs

Digital Marketing Tools

Adam Baetu — March 5, 2017 Follow @Marcomms4biz— March 5, 2017 Did you know that more than half of new businesses fail within their first five years in operation? While running an SME is rewarding, it is also challenging and hard work, and small business owners need to be prepared and willing to do what … Continue reading Why Digital Marketing is Failing Most SMEs →

When Collaborating with SMEs, Think “Is-Does-Means”

Smart Business Tips

by Amy Stewart August 26, 2016 Let’s face it. Subject matter experts (SMEs) today tend to work in departments such as product management, product marketing, services, and engineering. This (obviously) makes them great at providing RFP responses that are factual, technically detailed, and highly accurate. Yet surprisingly, their content may not be good enough … Continue reading When Collaborating with SMEs, Think “Is-Does-Means” →