Chris Rivera September 10, 2020 stevepb / Pixabay The pandemic has without a doubt shaken up every facet of our lives. Strict social distancing measures have pushed many small businesses with physical storefronts to explore a whole new world – online retail. Overall, U.S. e-commerce grew 44.5% in Q2, the biggest quarterly growth in more … Continue reading E-Commerce Accountant Shares Tax Planning Strategies for Online Retailers
Says it is working with partners and still plans to complete the transition to first price for Google Ad Manager this year. Ginny Marvin on May 10, 2019 In March, Google announced it will shift to first price auctions for Google Ad Manager, its ad server and publisher exchange, by year end. On Friday, it … Continue reading Google shares details on how first price auctions in Google Ad Manager will work
Randy Milanovic — February 13, 2019 Follow @kayak360 — February 13, 2019 I have to ask: does Social Proof still hold value in 2019? It’s one of the concepts internet marketers love to talk about, even bemoan the loss of (share counts discontinued in 2015 by Twitter, for example). And it’s one of those phrases … Continue reading Should Shares, Testimonials, and Pie Charts Go Poof?
Robbie Richards — February 6, 2018 — February 6, 2018 Visual content is processed 60,000 times faster than text. Using infographics in your marketing can help you better engage and capture reader attention. But here’s the thing: Infographics aren’t just great for grabbing a reader’s attention. They get shares, which helps you reach and engage … Continue reading Infographic Marketing: An Actionable Guide to Getting More Shares, Traffic, Links & Leads
Tiffany Howard — December 3, 2017 — December 3, 2017 As a freelance content writer, part of what I do involves keeping my ear to the ground and spotting trends in online conversations. Lately the air has been abuzz with many things: politics, machine learning, natural disasters, relief efforts, and other developments that will no … Continue reading My Twitter Thread Gained Over 66,000 Shares in 3 Weeks. Here’s What I Learned.
By Andrea Lehr October 11th, 2016 If you’ve been in the content marketing game for a while, you know an unfortunate reality: Not every campaign will be a viral hit. For every “Most Interesting Man in the World,” there is another idea out there that will likely dwindle into obscurity. However, every flop brings you that … Continue reading Need More Links and Shares? Stir Up a Little Controversy (A List of Do’s and Dont’s)
by Laurie Sullivan, Staff Writer @lauriesullivan, October 7, 2016 Consumers will give brands — even those they love — limited attention, yet the amount of content and the demand for attention from brands continues to rise. The average number of images and video that brands created and posted in the past 12 months in free … Continue reading Intel IQ Shares Its Content Strategy
by Kevin Ho Follow @mayoshrimpSeptember 14, 2016 Do you want more social shares on your articles? Some marketers might argue that social shares are a vanity metric that have no bearing on your bottom line. But even they couldn’t deny the value of the increased reach and exposure that comes with increased social engagement. As … Continue reading 13 Research-Backed Ways to Get More Social Shares
How do you accurately determine your social ad spend ROI? Columnist Andrew Osmak discusses the benefits of using call tracking to measure your success. Andrew Osmak on May 23, 2016 Social media advertising is on the rise and set to increase exponentially. In fact, a CMO survey of marketing executives reveals a projected increase … Continue reading ROI beyond likes and shares: 5 ways calls validate social ad spending
by Scott Aughtmon April 11, 2016 Follow @rampbusinessesApril 11, 2016 “I’ve always wanted to be somebody, but I see now I should have been more specific.” – Lily Tomlin Steve Rayson wrote something on Moz.com that has really got me thinking about social media “shares.” His conclusion confirmed a lingering assumption I’ve had for a … Continue reading The Real Way to Get More “Shares” Has Nothing to Do with Titles, Techniques, or Technology
