by Laurie Sullivan, Staff Writer @lauriesullivan, October 7, 2016 Consumers will give brands — even those they love — limited attention, yet the amount of content and the demand for attention from brands continues to rise. The average number of images and video that brands created and posted in the past 12 months in free … Continue reading Intel IQ Shares Its Content Strategy
by Kevin Ho Follow @mayoshrimpSeptember 14, 2016 Do you want more social shares on your articles? Some marketers might argue that social shares are a vanity metric that have no bearing on your bottom line. But even they couldn’t deny the value of the increased reach and exposure that comes with increased social engagement. As … Continue reading 13 Research-Backed Ways to Get More Social Shares
How do you accurately determine your social ad spend ROI? Columnist Andrew Osmak discusses the benefits of using call tracking to measure your success. Andrew Osmak on May 23, 2016 Social media advertising is on the rise and set to increase exponentially. In fact, a CMO survey of marketing executives reveals a projected increase … Continue reading ROI beyond likes and shares: 5 ways calls validate social ad spending
by Scott Aughtmon April 11, 2016 Follow @rampbusinessesApril 11, 2016 “I’ve always wanted to be somebody, but I see now I should have been more specific.” – Lily Tomlin Steve Rayson wrote something on Moz.com that has really got me thinking about social media “shares.” His conclusion confirmed a lingering assumption I’ve had for a … Continue reading The Real Way to Get More “Shares” Has Nothing to Do with Titles, Techniques, or Technology
By Steven Eastlack March 31st, 2016 Think back to the last time you shared a post on Facebook or retweeted someone on Twitter. What was going on inside your head at that precise moment? What was it that made you share that post? This is the topic I would like to explore here. How often … Continue reading How To Create Content To Attract Social Shares
by Aman Thakur March 16, 2016March 16, 2016 It’s no secret that including visuals in your blog posts can lead to increased traffic and content sharing. Using eye catching visuals in your posts is a key element for successful content marketing. Studies completed over the last decade have shown: Blog posts with images get 94% … Continue reading 9 Eye-Popping Visuals To Attract More Social Shares
by Brittany Berger February 2, 2016 Follow @bberg1010February 2, 2016 As much of a pin-master as you may be, there’s one thing I’ll bet you’re not doing. How often do you add custom “Pin it” links to your content? I’m not talking about custom images, hidden pinnable images, or embedded pins. Hell, I’m not even … Continue reading How to Encourage More Pinterest Shares with Custom Pin It Links
by Peter Mondrose November 17, 2015November 17, 2015 Urban Outfitters’ comparable sales rose less than expected in the third quarter due to weakened demand for its Anthropologie brand. The company’s shares plummeted by 7.6% in extended trading. The retailer said third-quarter comparable sales at Anthropologie, its biggest brand by sales, was flat in the quarter … Continue reading Urban Outfitters Shares Sink On Weak Demand Caused By Warm Weather
Govind AgarwalAugust 20, 2015 Social media has taken the internet world by storm. Businesses of all sizes make use of various online platforms to build strong networks. However, many users still get stuck while creating content on social platforms. Just as any place has its own rules or trends, your posts are more likely to … Continue reading 8 Effective Ways To Get More Shares On Social Media Without Galling Readers
Steve RaysonJuly 29, 2015 If you have a Facebook Share or a Like button on your site, as we do on this page, you will see a number alongside it which is “the sum of: The number of likes of your URL The number of shares of your URL (this includes copy/pasting a link back … Continue reading Facebook Interactions: Why Shares, Likes and Comments All Count
