Tag Archives: Selling

A Step-by-Step Social Selling Process For Beginners

Stacey Berold-KutscherNovember 7, 2015 So we know that #socialselling is a real thing, and that more and more sales professionals are making #content a vital part of their sales strategy. With the increasing importance of content marketing in sales (once considered the Marketing department’s domain alone), those who neglect to implement their own social selling … Continue reading A Step-by-Step Social Selling Process For Beginners

Stop Selling. Start Sharing. It’s What Social Media is All About.

Miriam HaraOctober 30, 2015 If you think social media is about selling, think again. If you think social media is about selling, think again. Advertising is about selling. Social media is about sharing: sharing your expertise by positioning yourself or your business as the expert. After all, you are the expert, right? As the expert, … Continue reading Stop Selling. Start Sharing. It’s What Social Media is All About.

Why You Should Make Social Selling A Part Of Your Lead Generation Strategy

Claire TrevienOctober 21, 2015 What is social selling? Social selling means building relationships as part of the sales process, generally through social networks (i.e Twitter, LinkedIn etc). Where in the past, a salesperson might conjure images of cold calling/emailing, many today have found that establishing an active presence online increases their lead generation. In other … Continue reading Why You Should Make Social Selling A Part Of Your Lead Generation Strategy