Shawn Casemore May 19, 2021 You might be wondering how to use social media to sell in person. After all, you aren’t planning to run ads on social media. What if I told you that 90% of top salespeople use social selling to close more deals than those who don’t? They are using what is … Continue reading How to Use Social Media to Sell in Person (Right Now!)
Lacy Boggs May 19, 2021 My therapist and I have joked that I’d really like to pole vault over all the tricky stuff and just arrive at wholeness and peace. I mean, who wouldn’t right? (And doing so is about as likely as me *actually* pole vaulting over anything in real life.) But I recently … Continue reading Don’t Just Sell the Pole
Angela Hausman, PhD April 8, 2021 Maybe you’ve owned an e-Commerce platform for years or maybe you started into e-commerce during the global pandemic because your physical store wasn’t able to open or customers weren’t willing to shop due to fears of the virus. Regardless of how you got online, as a company, your main … Continue reading Sell More Products Online With These 4 Platforms
Bryan Caplan March 26, 2021 You’ve got the skills, now you want to know how to start an Etsy shop! If you are a designer, crafter, artist or collector, you’re probably already familiar with Etsy. The international marketplace is home to thousands of online storefronts for items from crafts to knitwear to fine jewelry and … Continue reading How to Start an Etsy Shop (and Actually Sell Items)
Dwight Hill March 23, 2021 Social media networks are still an essential channel for ecommerce businesses, especially if you’re looking to bring in new customers. While there are a lot of options nowadays in terms of social channels and where to target your marketing efforts, Facebook is still the largest platform around if you want … Continue reading Sell More with Facebook Ads for Ecommerce
Victoria Taylor February 11, 2021 When it comes to selling your products on social media or your eCommerce store, the way your products look matters far more than you think. We live in a world where people do judge a book by its cover or product reviews. Forbes found that 88% of shoppers characterize detailed … Continue reading 8 Product Photography Ideas to Help You Sell More Online
Jan Bednar January 27, 2021 Elevator pitches are an invaluable element of the business lifecycle. They offer a simple and effective way to capture investors’ attention with a nuts-and-bolts explanation of why your idea is worth their time and money. But there’s a reason they’re called “elevator” pitches — VCs hear several pitches each day, … Continue reading 3 Ways to Deliver an Elevator Pitch That Will Sell Anyone
Alaina Brandenburger January 22, 2021 How to Sell on Pinterest: Our Guide to Getting Started What started out as a simple tool for sharing ideas and finding inspiration has grown into one of the most popular social media platforms in the world. Pinterest reports a total of 442 million users and estimates that 85% of … Continue reading How to Sell on Pinterest: Our Guide to Getting Started
William Harris December 11, 2020 In a 2018 report, Adthena discovered that Google Shopping ads drove 76.4 percent of retail search ad spend. With that in mind, here’s some good news: On April 21st, 2020, Google made Google Shopping free for merchants in the U.S. in response to COVID-19, and by mid-October of 2020, Google … Continue reading How to Sell on Google Shopping: 6 Best Practices
Steven Imke December 4, 2020 When it comes to creating a new online store website, the most important feature you want is to be deep and not wide with the products you offer. It is far better to only have a few related products than a bunch of less related ones. If you sell toys, … Continue reading How to Create a New Online Store Website to Sell Your Products
