by Janna Hartley January 4, 2016January 4, 2016 The buyer’s decision-making process has changed dramatically in recent years. Buyers are conducting extensive research online before ever speaking to a sales person. Buyers are also making more direct purchases online and via their smartphone, never stepping foot into traditional brick-and-mortar locations. According to eMarketer, ecommerce sales rose 16.4% … Continue reading Why Sell Online? The Importance of eCommerce in Your Sales Strategy
by Rohit Srivastav December 23, 2015 Follow @rohitsrivastvDecember 23, 2015 Ho..Ho..Ho.. Less than a week on the calendar, you can hear the bells ringing if you listen carefully. The most lovable guy from our childhood is back on his sleigh with his buddies. It’s Christmas time! And, it’s also sale time all over. Deals, offers … Continue reading 6 Tips for Ecommerce Websites to Sell More this Christmas
by Saurabh Nangia December 8, 2015 Follow @nangia5December 8, 2015 As the ecommerce landscape is evolving, new business models are emerging, some of them trying to organize the unorganized areas of the retail supply chain. We discussed five of such models in a previous articles and how they are reshaping the industry. The one that … Continue reading Drop Shipping – Live Locally, Sell Globally [Infographic]
by Personal Branding Blog November 26, 2015November 26, 2015 The overwhelming majority of job applicants realize the importance of selling themselves during an interview and they’re correct. It’s imperative to leave any meeting with a prospective employer or recruiting professional firmly believing in your competence, ability to do the tasks at hand as well as … Continue reading How To Sell Yourself In An Interview Without Bragging
by Nigel Stevens November 24, 2015November 24, 2015 Google is giving online merchants a new way to stand out over the highly competitive Black Friday shopping weekend. AdWords structured snippets, which let online advertisers customize their PPC ads with valuable product and store information, have two new header fields: Black Friday and Cyber Monday. These … Continue reading Sell More on Black Friday and Cyber Monday with AdWords Structured Snippets
Laura DonovanNovember 5, 2015 Today, most businesses have a website, and most owners understand two important two things: 1) More people will find their businesses if their websites are on Page 1 of Google’s search results; and 2) Facebook is becoming a household word. What is more difficult for them to grasp is what these … Continue reading It’s Okay to Sell on Facebook
Denise McArthurOctober 15, 2015 (October 16, 2015), The New York Times ran a piece by Ashley Parker entitled Digital Ads Sell Candidates and Causes, in 15-Second Bursts. Because the story focuses on the increasing effectiveness of digital ads, we wanted to take a closer look. Let’s highlight the most interesting points and see what lessons … Continue reading Digital Ads Sell Candidates and Causes
Lisa FurgisonOctober 7, 2015 When a customer opens your email, they usually skim it for relevant information. Subscribers typically read the first line, check out the picture and glance at your call to action. That’s why creating a compelling call to action (CTA) is so important. It’s one of the few items within your email … Continue reading Calls To Action: 50 That Sell And 10 That Repel
A strong online sales channel can give you a leg up on the competition. Columnist David Rekuc offers some strategies to get you started. David Rekuc on September 8, 2015 Traditionally, brands sell direct to big retailers and use distributors to reach small and independent shops. It’s a model that’s worked for decades. But … Continue reading 4 Reasons Brands Should Sell Directly To Consumers Online
Tom JonesAugust 31, 2015 Selling your blog is a very big decision that should not be taken lightly. Since the blog you have created has attracted readers that love the content you provide, selling your blog might have consequences that could make them stop coming. The biggest part about selling your blog is taking the … Continue reading How to Sell Your Blog
