by Ivana Kitanovic April 1, 2016April 1, 2016 Let me guess? You’ll come up with a product, upload it online and wait for it to sell by itself thinking “it’s so awesome everyone will go crazy over it.” But then time passes by and it gathers dust in your basement or in the folder in … Continue reading How Do I Make People Want What I Sell Online
by Jeff Charles March 24, 2016 Follow @ArtisanOwlMarch 24, 2016 Do you ever feel like your prospects aren’t connecting with you? Are you having trouble figuring out how to stand out from your competition? Of course you are. It makes sense. It’s not always easy to differentiate your company from the others in your space. … Continue reading Brand Purpose: How to Sell With Conviction
by Claude Harrington February 28, 2016February 28, 2016 In Part 1 of 7 Ways to Sell Fellow Stakeholders on an Explainer Video, we explored what to do when you believe that your business could benefit from an explainer video but–before moving forward–you need to persuade your fellow stakeholders that this is the way to go. … Continue reading 7 Ways to Sell Fellow Stakeholders on an Explainer Video (Part 2 of 2)
by Claude Harrington February 23, 2016February 23, 2016 Okay, so you’re convinced that your business needs an explainer video to bolster your digital marketing strategy. You’ve seen the influence of video marketing and realize that it’s time for your company harness the power. This is all great news. But here’s what isn’t such great news: … Continue reading 7 Ways to Sell Fellow Stakeholders on an Explainer Video (Part 1 of 2)
by Debi Lewis February 21, 2016 Follow @jebrawebFebruary 21, 2016 I’ll admit it: you can’t touch or hold the product I’m selling. You’ll never be able to package it, ship it, weigh it, or put it on your coffee table. I’m not selling a thing; I’m selling a service. It’s hard to sell a service, … Continue reading Sites for Service Providers: How to Sell Brains, Brawn, and Imagination on the Web
by Sunil Bagai February 4, 2016 Follow @ZenithtalentFebruary 4, 2016 Sales and marketing have evolved into business development. Why shouldn’t recruiting mature into talent acquisition development? It’s difficult to pinpoint when organizations started using the term “business development.” Some historians tie the concept to the young enterprise models spawned by the Industrial Revolution. Others, perhaps … Continue reading Candidates Are Customers: Don’t Just Market Open Positions, Sell Them!
by Erin Sagin January 24, 2016January 24, 2016 I recently partnered up with Elliott Reid from our sales team to do a webinar for agencies on what you need to know to win more PPC business. Elliott is our resident agency expert – he has over three years’ experience helping agencies acquire new clients and … Continue reading 3 Ways for Agencies to Sell More Clients on PPC
by Dan Forootan January 19, 2016January 19, 2016 Social media has transformed the way consumers make purchase decisions, gain more information about products and services, and find deals and purchase incentives. With over one billion social media users, adding the power of social media to your email strategy can produce large campaign response lifts. In … Continue reading 5 Ways to Sell with Social-Powered Email Marketing
by Jen Phillips April January 18, 2016 Follow @JenphillipsapriJanuary 18, 2016 Power of Persuasion (January 23, 2016), I read a great sales letter via the legendary Gary Halbert. If you ‘re not familiar with him, it’s because you’re not a student of copywriting like I am. That’s ok. Suffice it to say that the guy … Continue reading How the Power of Persuasion Helps You Sell More
by Susan Gilbert January 11, 2016 Follow @SusanGilbertJanuary 11, 2016 Instagram Tools You Can Use to Increase Your Online Sales Monday Tips is a short list of the best finds across the internet to start your week off right. Today I have some Instagram resources to help you improve your sales from social media. Here’s … Continue reading Monday Tips – You Can Sell On Instagram With These 4 Tools
