The Search For Consumers Without Brand Loyalty by Laurie Sullivan , Staff Writer @lauriesullivan, November 15, 2018 Natural Intelligence, which focuses on paid search and finding consumers without a preference for a specific brand, expanded this week into the United States from Israel with the opening of its Atlanta office. Founded nine years ago in Tel … Continue reading The Search For Consumers Without Brand Loyalty
Tag Archives: Search
Voice Search SEO: How To Optimize Your Website (Step-by-Step Guide)
Aljaz Fajmut — November 12, 2018 — November 12, 2018 The voice search revolution is well and truly upon us, with predictions suggesting that 50% of all searches will be voice searches by 2020. That’s just two years away, which means that if you don’t want to lose traffic and customers, you need to start … Continue reading Voice Search SEO: How To Optimize Your Website (Step-by-Step Guide)
Search Leads In Driving Election Day Online Sales
Search Leads In Driving Election Day Online Sales by Laurie Sullivan , Staff Writer @lauriesullivan, (November 08, 2018) Search became the top promotional driver for retailers on Election Day, according to data released by Adobe on Wednesday. Paid-search advertisements made up 22.2% of sales on Election Day, with email at 18% and shopper helper sites at 5.4%. Social … Continue reading Search Leads In Driving Election Day Online Sales
Instagram introduces new hashtag search API for businesses
The new API limits search queries to 30 unique hashtags within a seven-day period. Amy Gesenhues on November 1, 2018 Instagram rolled out a new hashtag search API on Wednesday that allows businesses to search for up to 30 hashtags within a seven-day period. The new hashtag search API will replace the hashtag search … Continue reading Instagram introduces new hashtag search API for businesses
How to boost search rankings using only your internal linking strategy
Three examples of site architecture modifications that offer big SEO gains in digital marketing. Links, even within a website, show relationships between content. They transfer value and importance between pages. Even more importantly, internal links define your website’s structure. They help users to navigate and search engines to understand your website. A healthy internal linking … Continue reading How to boost search rankings using only your internal linking strategy
Voice Search Leads To Physical Actions
Voice Search Leads To Physical Actions by Laurie Sullivan , Staff Writer @lauriesullivan, (October 27, 2018) While smart speakers for the home have yet to generate considerable search volume, technology like Google Assistant and Apple Siri have made gains, even drawing consumers into physical stores after doing a search on their mobile device. Chatmeter, a local … Continue reading Voice Search Leads To Physical Actions
Small businesses more likely to shift ad budgets from search, display, paid social to Amazon
Third Door Media’s “Making Room for Amazon” report highlights marketers’ plans for Amazon ad budgets, staff and technology. Amy Gesenhues on October 26, 2018 Amazon advertising is proving to be a valuable channel for marketers, with many SMBs looking to increase their ad budgets on the e-commerce platform. A survey of nearly 700 digital … Continue reading Small businesses more likely to shift ad budgets from search, display, paid social to Amazon
Visual Search Speaks Loud And Clear For Ecommerce
Visual Search Speaks Loud And Clear For Ecommerce by Laurie Sullivan @lauriesullivan, (October 24, 2018) Forecasts from a top Wall Street analyst suggest visual search will make a major impact in the way ecommerce companies build out their future services. Aaron Kessler, Raymond James analyst, in a research report released Wednesday wrote how companies … Continue reading Visual Search Speaks Loud And Clear For Ecommerce
Google Adds ‘Book,’ ‘Schedule’ Button In Search For Some Businesses
Google Adds ‘Book,’ ‘Schedule’ Button In Search For Some Businesses by Laurie Sullivan @lauriesullivan, (October 23, 2018) Google has expanded the ability to book or schedule appointments for some businesses through Reserve with Google, a service that allows users to book an appointment or reservation with nearby providers directly in the search engine. The icon that … Continue reading Google Adds ‘Book,’ ‘Schedule’ Button In Search For Some Businesses
Words of Job Search Wisdom from a 2X Career Changer
Virginia Franco — October 19, 2018 Follow @VAFrancoResumes — October 19, 2018 Free-Photos / Pixabay As an Executive Resume Writer, I got the chance to interview Sarah, a former client of mine, who, after 14 years with a Fortune 500 bank, made a career leap from sales and product development to training, which had been … Continue reading Words of Job Search Wisdom from a 2X Career Changer