Tag Archives: Search

Brands Should ‘Get In Early’ To Voice Search For Ecommerce

Brands Should ‘Get In Early’ To Voice Search For Ecommerce, HP.com’s Chemij Says by Laurie Sullivan @lauriesullivan, Yesterday Morgan Chemij, director II of marketing and CRM for the Americas at HP.com, championed voice search on Friday at the MediaPost Search Insider Summit and shared some information on HP’s voice strategy, but mostly shared curated data … Continue reading Brands Should ‘Get In Early’ To Voice Search For Ecommerce →

The Future of Search Might Destroy Your Business

Search Trends

Zach Heller — December 13, 2018 Follow @zheller — December 13, 2018 What is the future of search? If you ask 20 people you might get 20 answers. The truth is that the future of search will depend on a number of different factors. Technological change – what is possible? Business investment – what do … Continue reading The Future of Search Might Destroy Your Business →

Search Engines Doing A Better Job Of Calling Out Paid-Search Ads

Search Trends

Search Engines Doing A Better Job Of Calling Out Paid-Search Ads by Laurie Sullivan @lauriesullivan, December 13, 2018 Google and Bing, and even Amazon, have been criticized for not doing more to distinguish paid-search advertisements from organic search results, but the findings from a survey results released Thursday suggest improvements. In fact 77% of people … Continue reading Search Engines Doing A Better Job Of Calling Out Paid-Search Ads →

The Secret Value of Site Search

Search Strategies

Steve Zakur — December 11, 2018 — December 11, 2018 While rushing to close 2018 deals, business teams everywhere are also finalizing 2019 plans. Business cases have been calculated, lists have been prioritized and they’re getting to green light 2019 initiatives. All of these are focused on yielding the greatest return for businesses. Increasingly, site … Continue reading The Secret Value of Site Search →

Search Volume Declines The Week Of Cyber Monday

Cyber Monday

Search Volume Declines The Week Of Cyber Monday by Laurie Sullivan , Staff Writer @lauriesullivan, (December 05, 2018) Searches declined on engines Google and Bing as well as on Amazon for the seven days ending December 1 — which means the decline, compared with the prior week, includes the number of searches conducted on Cyber Monday. … Continue reading Search Volume Declines The Week Of Cyber Monday →

Search: How Bing, Facebook Will Predict Consumer Purchases

Consumer Engagement

Search: How Bing, Facebook Will Predict Consumer Purchases by Laurie Sullivan , Staff Writer @lauriesullivan, November 30, 2018 Google, Microsoft, Facebook and a slew of other companies continue to build algorithms that predict when, where and how consumers will make online purchases. The most recent technology comes from Intent Lab, a research unit of Performics and … Continue reading Search: How Bing, Facebook Will Predict Consumer Purchases →

The Impulse Buy, From Search To Macy’s On Thanksgiving Day

Consumer-Centric Marketing

The Impulse Buy, From Search To Macy’s On Thanksgiving Day by Laurie Sullivan , Staff Writer @lauriesullivan, (November 26, 2018) A funny thing happened to me on Thanksgiving Day this year. I’m not known for making impulse purchases. In fact those who know me say I analyze every dollar I spend. But, alas, I admit, I … Continue reading The Impulse Buy, From Search To Macy’s On Thanksgiving Day →

How Google Discover Affects Search And SEO For Your Personal Brand

Personal Branding

Personal Branding Blog — November 25, 2018 — November 25, 2018 377053 / Pixabay The latest Google Discover search update may be a game changer for brands who need to improve their SEO strategy. With more intuitive features your content may now become more visible with the right approach. The latest change by the search … Continue reading How Google Discover Affects Search And SEO For Your Personal Brand →

4 Benefits of Continuing Your Job Search During the Holidays

Job Search

Amanda Clark — November 19, 2018 Follow @GrammarChicInc — November 19, 2018 StockSnap / Pixabay It can be tempting to put your job search on the back burner until after the New Year. After all, you’ve got plenty of things to keep you busy with the holidays, and are employers even still hiring? Yes, they … Continue reading 4 Benefits of Continuing Your Job Search During the Holidays →

Visual Search: What It Is and How It Is Changing the SEO Industry? [Infographic]

Visual Search

Jomer Gregorio — November 16, 2018 Follow @JomerGregorio — November 16, 2018 Everyone is already familiar with reverse image search – that is using an image as the search query to find related images from around the web. However, there is a new, more developed version of this feature that not only uses the metadata … Continue reading Visual Search: What It Is and How It Is Changing the SEO Industry? [Infographic] →