Site Search Makes Or Breaks Holiday Revenue in Time Of COVID-19 by Laurie Sullivan , Staff Writer @lauriesullivan, November 20, 2020 Websites have become a major part of ecommerce strategies amidst COVID-19 lockdowns, especially during the holidays. Site search can make or break a company’s holiday profits. Data shows 58% of those participating in the survey said … Continue reading Site Search Makes Or Breaks Holiday Revenue in Time Of COVID-19
Tag Archives: Search
Boolean Search Operators for Marketers
Aleh Barysevich November 12, 2020 Social listening seems straightforward. Set up a social listening tool, enter your brand name using the “wizard”, and wait for the magic of search to happen. Sometimes, it definitely works like that. But often, problems arise. Either your brand name is a common word (e.g., Apple, Orange, Forever 21), or … Continue reading Boolean Search Operators for Marketers
3 Important Reasons to Optimize Your Website for Voice Search Today
Chris Christoff November 12, 2020 The way people are looking up information online is changing. What was earlier done by typing questions in Google is now done through voice search. With the massive success of voice search technology, people can now get any information accurately, even without typing the question. This can be about the … Continue reading 3 Important Reasons to Optimize Your Website for Voice Search Today
Think You Know How Search Works?… Think Again.
Dave Sutton November 8, 2020 Since Tim Berners-Lee published the world’s first web page back in August 1991, the Internet has grown exponentially to become the world’s greatest source of data and information. The worldwide web has transformed almost every aspect of modern life, allowing levels of interaction and forms of communication that were previously … Continue reading Think You Know How Search Works?… Think Again.
Impact of COVID-19 on Search
Rebecca Howard November 3, 2020 COVID-19 came in like an absolute wrecking ball this year and has permanently changed the world as we know it. Our personal and professional lives have been flipped upside down, and nearly every industry around the planet has been impacted. Even the digital world isn’t safe from the ripple effect … Continue reading Impact of COVID-19 on Search
How to Use Google My Business to Improve Your Local Search Ranking
Daniel Hopper November 5, 2020 With over 90% of the search engine market, it is important for businesses that they are easily found through Google searches. Google has made it easier for businesses to rank on their search engine by introducing Google My Business. Optimising your Google My Business profile will improve your rankings through … Continue reading How to Use Google My Business to Improve Your Local Search Ranking
Captify Appoints Former Comcast, AOL Exec To CRO, Merging Search, TV, Programmatic
Captify Appoints Former Comcast, AOL Exec To CRO, Merging Search, TV, Programmatic by Laurie Sullivan @lauriesullivan, October 30, 2020 Search intelligence company Captify on Monday will announce the appointment of former Comcast executive Brendan Condon to global chief revenue officer, charged with driving worldwide growth. Condon, who officially stepped into the role earlier this month, … Continue reading Captify Appoints Former Comcast, AOL Exec To CRO, Merging Search, TV, Programmatic
SEO vs. Social Media: The Differences Between Search and Social Traffic
Jock Breitwieser October 13, 2020 SEO and Social Media actions produce different outcomes. But they do have the same goal, and that is to drive website traffic and conversion. The thing is, they both have vacancies. Surprisingly, they simply fill-in what’s lacking on the other. Let’s find out how their differences allow them to address … Continue reading SEO vs. Social Media: The Differences Between Search and Social Traffic
Does Social Media Affect Search Engine Rankings? Yes – Here’s How
Nicole Krug October 12, 2020 If you’re like most small business owners, you probably have plenty of questions about the benefits of social media, and maybe even how it crosses over to your search engine rankings. We know social media can help you attract new customers to your business, but today we’ll discuss how it … Continue reading Does Social Media Affect Search Engine Rankings? Yes – Here’s How
Lowest Search Marketing Expo rates end soon
Register by next Saturday, October 17, to lock in Super Early Bird rates and enjoy up to $200 off day-of prices! Lauren Donovan on October 9, 2020 at 10:28 am Finish 2020 strong and head into the New Year primed for search marketing success: Attend SMX online, December 8-9, for actionable tactics to drive awareness, … Continue reading Lowest Search Marketing Expo rates end soon