Jock Breitwieser October 13, 2020 SEO and Social Media actions produce different outcomes. But they do have the same goal, and that is to drive website traffic and conversion. The thing is, they both have vacancies. Surprisingly, they simply fill-in what’s lacking on the other. Let’s find out how their differences allow them to address … Continue reading SEO vs. Social Media: The Differences Between Search and Social Traffic
Nicole Krug October 12, 2020 If you’re like most small business owners, you probably have plenty of questions about the benefits of social media, and maybe even how it crosses over to your search engine rankings. We know social media can help you attract new customers to your business, but today we’ll discuss how it … Continue reading Does Social Media Affect Search Engine Rankings? Yes – Here’s How
Register by next Saturday, October 17, to lock in Super Early Bird rates and enjoy up to $200 off day-of prices! Lauren Donovan on October 9, 2020 at 10:28 am Finish 2020 strong and head into the New Year primed for search marketing success: Attend SMX online, December 8-9, for actionable tactics to drive awareness, … Continue reading Lowest Search Marketing Expo rates end soon
The free platform is now open to U.S. small businesses. Ginny Marvin on October 7, 2020 at 1:58 pm The Microsoft Digital Marketing Center (DCM) is now available in open beta in the U.S. The company had been piloting the free platform designed for SMBs to manage automated search and social campaigns across Microsoft, Google, … Continue reading Microsoft’s Digital Marketing Center for search and social management adds features, opens beta
Publishers Concerned About Exclusivity In Search With Google News Showcase by Laurie Sullivan @lauriesullivan, October 2, 2020 Google negotiated with and chose 200 publishers to participate in its Google News Showcase program announced Thursday, along with a $1 billion investment. But what happens to the thousands of digital blogs and publications across the Internet that … Continue reading Publishers Concerned About Exclusivity In Search With Google News Showcase
Enstine Muki September 28, 2020 Search engines constitute the most exciting source of free traffic in today’s digital business landscape. Once your content is listed on Google page one and position #1 for your main keyword, your conversion will soar (all things being equal). But there are other sources of free traffic that can keep … Continue reading 4 Ways to Drive Free Traffic to Your Blog Without Search Engines
Rachel Cunningham September 17, 2020 Organic traffic includes the visitors who arrive on your B2B website after performing a search online using a search engine. The most well-known search engine is Google, followed by Bing, DuckDuckGo, Yandex, etc. (Check out 17 great search engines you can use instead of Google if you are creeped out … Continue reading Why You Want More Organic Search Traffic to Your B2B Website
Erika Giles September 11, 2020 Website migrations are sometimes a necessary evil that businesses must carry out. They require intricate planning and thoughtful decision making to execute properly. This is because there are a lot of moving parts to consider, such as user experience, SEO, and other key factors. Luckily, you have us to help … Continue reading Website Migrations: How to Improve Search Visibility
Sahail Ashraf September 10, 2020 Google has created a resource that shows marketers how to get the most out of YouTube search. It isn’t rocket science, but we think everyone should take note. Google owns YouTube and it has proven to be an amazingly successful purchase. There is still only one real video sharing platform … Continue reading Google Lifts the Lid on How YouTube Search Works
Kristen McCormick September 8, 2020 On September 1, Google announced that the search terms report within Google Ads will now be showing only search terms that reach a volume threshold. This reduced visibility into ad campaigns has caused immediate is of concern among advertisers and agencies, who rely on the report’s insights to optimize their … Continue reading Google Reduces Visibility in Search Terms Report: What You Need to Know
