Tag Archives: rock

3 tips for success from today’s marketing rock stars

With marketing evolving at a rapid pace, what does it take to shine? Columnist Mary Wallace gathers some insight from three industry veterans. Mary Wallace on May 24, 2016   Approximately 76 percent of marketers feel that marketing has changed more in the past two years than in the previous 50. What a mind-boggling thought. Among … Continue reading 3 tips for success from today’s marketing rock stars

10 Types of Marketing Emails to Rock Your Business

by Alexandra Giarratano February 2, 2016February 2, 2016 Email marketing is here to stay and is a cost-effective and powerful component of many businesses inbound marketing strategy. However, considering the average click-through rate is 3.5% across all industries, developing an effective email message strategy is imperative for success. There are many types of marketing emails … Continue reading 10 Types of Marketing Emails to Rock Your Business

How to Leverage Web Design Elements to Rock Your Holiday Sales

by Ron Johnson December 18, 2015 Follow @cyberoptikDecember 18, 2015 Winter holidays are your last chance this year to enjoy a sales boost. While your promotional discounts and offers are the core of your holiday sales, the overall look of your website creates the emotional desire to buy. Let’s be realistic: everyone offers special holiday … Continue reading How to Leverage Web Design Elements to Rock Your Holiday Sales