Tag Archives: Rise

The Rise of Social Enterprises: Business That Leads a Sustainable Future

Dana Kachan July 8, 2021 This business trend implies the participation of a C-suite in achieving Sustainable Development Goals and building a better reality together. Staying aside from this powerful stream in a business world is no longer an option. Social entrepreneurship is gaining momentum. A sustainable social enterprise — are we sure we know … Continue reading The Rise of Social Enterprises: Business That Leads a Sustainable Future

The Death of Keywords and the Rise of Topics in SEO

Michel Fortin June 19, 2021 Table of contents Weighing Keywords For Relevance TF-IDF is Still Important But Problematic Three Things Keywords Fail to Consider Switching From Keywords to Entities What’s The Idea Behind Entities? Why Tracking Keywords is Losing Ground Topics: The New Keywords Topical Research vs Keyword Research Topical Clusters and The Future of … Continue reading The Death of Keywords and the Rise of Topics in SEO

The Rise of TikTok Influencers: How Gen Z Is Reinventing Influencer Marketing

Slye Joy Serrano May 12, 2021 During the height of the pandemic, people have been confined in their homes. Between bingeing TV series and adapting to the disruption of the lockdown to our everyday lives, at-home consumers have been consuming more content than ever. Mikkel Høimyr, Head of Marketing at Shakr, noted that some of … Continue reading The Rise of TikTok Influencers: How Gen Z Is Reinventing Influencer Marketing

The Rise and Rise of Digital Banking: How Fintech is Set to Disrupt Brick and Mortar Banking

Dmytro Spilka April 30, 2021 Banking has evolved at a rapid pace over the course of the 21st Century so far. The days where you would find yourself queuing at your local bank in order to open an account, make a deposit, transfer money or cash a cheque are long gone. With digital banking’s continued … Continue reading The Rise and Rise of Digital Banking: How Fintech is Set to Disrupt Brick and Mortar Banking

Premium Programmatic Will Rise As Cookies Crumble, Data From FatTail Suggests

Premium Programmatic Will Rise As Cookies Crumble, Data From FatTail Suggests by Laurie Sullivan  @lauriesullivan, April 28, 2021 Enterprise ad-tech company FatTail on Wednesday released data detailing the potential growth of premium programmatic deals and inventory. FatTail conducted the study with Beeler.Tech, which focuses on connecting people, and CoLab Media Consulting, a consulting and marketing … Continue reading Premium Programmatic Will Rise As Cookies Crumble, Data From FatTail Suggests

5 Reasons Your Employee Turnover Is on the Rise

Kellie Wong January 29, 2021 Even wonderful employers face the occasional loss of a worker. The employee turnover rate across all industries is 10.9 percent, representing a range between 13.2 percent in the technology (software) industry and 10.8 percent in financial services. These figures have been rising steadily as the economy grows stronger and workers … Continue reading 5 Reasons Your Employee Turnover Is on the Rise

Voice Search Is On the Rise. Now Is the Time to Optimize Your Content

Bob Hutchins January 26, 2021 A growing proportion of searches are being spoken instead of being typed in on a keyboard. From the latest stats, around 3.25 billion people currently use voice-activated search and assistants worldwide. (Adobe Analytics) And according to Forbes, half of all searches will be voice-based in 2021. So what does this … Continue reading Voice Search Is On the Rise. Now Is the Time to Optimize Your Content