John Allen December 20, 2020 The need for social distancing during the Covid 19 crisis has meant that thousands of business events have had to be canceled or postponed. But a significant number of companies have decided to host their conferences virtually – aided by the many new and innovative technological solutions available. As in … Continue reading The Rise of Virtual Conferences For Business Events Amidst the COVID-19 Outbreak
Lovepreet Dhaliwal November 12, 2020 Don’t you feel that in the past few years, we all have witnessed a change in our working styles and careers? Surely but slowly, ‘career switching’ is becoming less of a surprise as the global workforce acknowledges the rapid change in the job market. I am sure that finding the … Continue reading 2021: The Rise of the Internal Marketplace
Kevin O’Brien October 20, 2020 Prior to mid-March, most sectors of the economy were experiencing a strong job market combined with a shortage of talent. These ingredients created one of the strongest runs of candidate marketing that we’ve ever seen in the staffing industry. It’s amazing how quickly things can change. Now that we are … Continue reading Hiring Is Finally on the Rise but How Has COVID-19 Changed Staffing Sales?
Paula Chiocchi October 3, 2020 With increased privacy regulations and major browsers removing support of third-party cookies, many digital marketers are trying to figure out what’s next. The upset has also led to some confusion of the impact on third-party data. While third-party cookies are a type of third-party data, they are not one and … Continue reading The Rise of Third-Party Data: 4 Reasons Why It’s Driving Digital Marketing
Venkatesh C.R. September 25, 2020 The coronavirus pandemic we’re all experiencing is no joke, but it doesn’t mean everything has to be all doom and gloom for everyone. In fact, if there’s one testament to the resiliency of humanity’s desire for life, the so-called Joie de Vivre, it’s the punctuated rise in mobile apps usage … Continue reading The Rise of Mobile Apps During the Coronavirus Outbreak [Infographic]
People Still Search For Local Businesses, Phone Calls On Rise by Laurie Sullivan @lauriesullivan, April 17, 2020 Marketers shouldn’t assume local searches have tanked. Data released Friday shows that local impressions fell a mere 10% between mid-January and mid-March. Greg Sterling, VP of insights at Uberall, believes this is due to the management of a … Continue reading People Still Search For Local Businesses, Phone Calls On Rise
Kristin Zhivago — April 8, 2020 Fear, like stress, is a thief that paralyzes us and keeps us from living life to the fullest. I suppose it can come in handy, at least if you use it to realize the severity of a situation. But that’s about it. Usually fear makes us less productive, less … Continue reading Fear Not: How to Overcome Fear and Rise to New Heights
Sarah Flis — February 21, 2020 Americans prioritize companies that are responsible (86 percent), caring (85 percent), advocate for issues (81 percent), protect the environment (79 percent) and give back to important causes (73 percent), according to a study by Porter Novelli. These stats showcase the fact that cause marketing is on the rise. Cause … Continue reading The Rise of Cause Marketing
Srinidhi Rao — February 12, 2020 The gig economy is empowerment. This new business paradigm empowers individuals to better shape their own destiny and leverage their existing assets to their benefit. -John McAfee, Founder of McAfee Last year the global Gig Economy reached USD 4.5 Trillion. The rise of the Gig Economy has been catapulted … Continue reading The Rise of Digital Two-Sided Labor Market Places and the Future of Work
Marketers see business benefits in making personal data protection a top priority. Jennifer Cannon on February 11, 2020 American consumers are taking the privacy of their personal information more seriously — and marketers are planning to invest more protecting user data in the coming year, new research shows. The majority of marketing executives (71%) surveyed … Continue reading Marketing execs expect data privacy investments to rise in 2020
