Betsy Kent — August 22, 2017 — August 22, 2017 When I began working in internet marketing, I could help my clients get a new website whipped up in about a week or two – easy peasy. Technology has advanced greatly since then. So it would be natural to assume that building a website would … Continue reading 4 Reasons It Takes So Long To Build A New Website
William Harris — August 18, 2017 Follow @wmharris101 — August 18, 2017 JuralMin / Pixabay There’s nothing more frustrating than taking the time to build and implement a pop-up on your ecommerce store and not experiencing any opt-ins or conversions from your efforts. Before you ditch your pop-up strategy altogether though, it’s worth taking some … Continue reading 6 Reasons Why Your Ecommerce Pop-Ups Aren’t Converting (and How to Fix Them)
Tom Kuder — August 15, 2017 Follow @twkuder — August 15, 2017 You are the business. The business is you. It’s quite possible that building a new startup company is the hardest thing you’ll ever do. Think about it. You have a great idea, but little else. All you have to do is turn that … Continue reading 9 Reasons Why Your Startup Needs Content Marketing
Kara Jensen — August 13, 2017 Follow @BopDesignSD — August 13, 2017 At the beginning of a website project, a schedule is determined for design, copywriting, development, and QA. However, for a variety of reasons, B2B websites often don’t launch on the pre-determined target date. Let’s take a look at 5 common reasons why a … Continue reading 5 Reasons Why Your B2B Website Isn’t Getting Done on Time
Greetje den Holder — August 11, 2017 Follow @GdenHolder — August 11, 2017 In April, I wrote a blog about product demonstration videos made by users called ‘The How and Why of Successful User Product Demonstrations’. Indeed, there are quite a few reasons why you would want to show user product demonstrations on your website … Continue reading 3 Reasons Why NOT to Use User Product Demonstrations
Candis Roussel — August 2, 2017 — August 2, 2017 We’ve said it before but we can’t emphasize it enough: today’s marketplace is in the midst of a fundamental change. How people find and select professional services is being transformed by technology, and that means the way firms promote and sell their services has to … Continue reading 7 Reasons Every Firm Needs Thought Leaders
Lewis Stowe — August 2, 2017 — August 2, 2017 Getting better results from outbound sales is what we have been about since we started as a company. We are always looking for new ways to optimize our campaigns and help our customers achieve awesome results, so it should come as no surprise that we … Continue reading 5 Reasons Why Finding the Best Time to Send Email Campaigns Matters
Jefri Yonata — August 1, 2017 — August 1, 2017 brenkee / Pixabay In last week’s article, I wrote about how a video can become a valuable content to improve your website’s SEO. Now, I’m going to talk about why you need to implement SEO to the video itself. Essentially, the reason you should optimize … Continue reading 4 Reasons Why You Should Optimize Your Videos (Including Product Videos)
Adel de Meyer — July 31, 2017 Follow @adeldmeyer — July 31, 2017 yatheesh_ / Pixabay Every day, hundreds of people attempt to start an online business, yet most of them never find the success they hope to achieve. It’s not because it’s impossible; many entrepreneurs have built successful online businesses. Here’s a look at … Continue reading The Real Reasons People Fail Online and How to Avoid the Same Mistakes
Search engine optimization (SEO) can sometimes be treated as an afterthought, but columnist Nate Dame outlines how keyword research can be instrumental in planning and developing an effective content calendar. Nate Dame on July 27, 2017 Too many marketers still bring SEO in at the end of a content marketing project. They finish a … Continue reading 3 reasons SEO belongs at the beginning of a project, not the end
