Rachel KrugJanuary 7, 2015 Crafting the perfect survey question isn’t just about what you ask; it’s also about how you ask the question. The types of questions you decide to use can have a major impact on the insight you’re able to gather, and could be the difference between an online survey that helps you … Continue reading How To Decide What Types Of Questions To Use In Your Surveys
Jane Intrieri December 23, 2014 It’s the time of year when we B2B marketers spend our days diligently planning, strategizing, and budgeting for the New Year. These exercises can be time consuming and, in some ways, tedious; but they are pertinent to a successful search marketing strategy. Even though most enterprise companies have advanced … Continue reading Four Key Questions to Address in Strategizing for 2015 Search Marketing
Ashley Bailey December 19, 2014 Your knee-jerk reaction when writing a blog for your business is to write content directly related to your business. You want to discuss why people should shop at your business and why your products are the best. But the truth is, if your readers wanted you to sell to … Continue reading The 3 Questions You Should Ask Yourself Before Publishing Your Next Blog Post
Ernan Roman December 16, 2014 Right now is the time to re-evaluate your marketing in terms of the new expectations your customers have developed in the past 6 months. What new insights are they providing regarding what they want–or do not want–from your customer experience, communications and company interactions? Here are 3 key questions … Continue reading 3 Questions You Need To Ask Now For 2015 Success
Megan Hannay December 9, 2014 Those of us who can pass hours filtering through keyword referrals and bounce rates know that nothing replaces the thrill of raw data results on website growth tactics. When a blog post ranks for a new popular key phrase or when new website copy increases conversions, we can see our … Continue reading Questions to Make Your Best Pages Better Using Heat Maps
Lida Citroen December 6, 2014 Social media has this intoxicating way of luring us: We see a cute cat-falling-off-the-countertop video and we are compelled to add our thoughts; A friend shares the news of his new job and we must say how proud we are of his success; A company professes a high customer … Continue reading 5 Critical Questions To Ask Before You Post
Lacy Boggs December 1, 2014 A blog should be a conversation. I’m not talking about comments, necessarily. Yes, comments are awesome (who doesn’t love getting comments on her blog?!?), and they’re a big part of building a culture around your business and blog, but comments aren’t the only way to have a conversation with your … Continue reading 3 Powerful Questions to Ask Your Blog Audience
Claire Wallace November 22, 2014 Maximize your e-commerce agency ROI. You’ve got an operational e-commerce site. Congrats! But now it’s time to drive revenue, especially as the holiday shopping season ramps up. Just as Agency Spotter can help you find the right e-commerce agency to build your site, we can help take that relationship to … Continue reading 5 Questions To Ask Your E-commerce Agency To Optimize Performance
Arline Ramirez November 21, 2014 In its simplest form, outsourcing is just delegating. You can hire someone to make a logo on the fly while you check your online business on a fancy tablet as you stroll around with the kids. It’s not as easy as that, but totally plausible. Before you dream … Continue reading 7 Important Questions to Ask Before Outsourcing
By Chris Foss, Published November 5, 2014 When it comes to online marketing, the sky is the limit. We’re talking: SEO / SEM PPC / Ad management Social media Email marketing Content marketing In-bound marketing Influencers Brand penetration Integrated marketing …[insert tomorrow’s marketing buzzword here!] At the end of the day, however, online marketing efforts … Continue reading Do Not Start Marketing Until You Answer These Questions
