Inga RomanoffApril 23, 2015 Data quality is never an accident. However, most companies discover data issues randomly. According to the 2015 Experian benchmark report, “Most organizations say data quality issues are detected when reported by employees, customers or prospects, and fewer than one in two companies conduct proactive data audits to discover data quality issues.” … Continue reading 5 Hands-On Strategies to Improve Data Quality
Zoe WaldronApril 11, 2015 Making a video for YouTube may sound like a huge project, but with the right materials and preparation, it can be easy and fun! Videos are a great way to connect with fans on a new and more-detailed level, by showing them your tutorials or talking to them about your favorite … Continue reading How To Make Quality Videos For YouTube
Jessica KornfeindApril 3, 2015 When it comes to running a successful business, customer service is the new norm. From its roots in the first call centers ever established to the evolving social media outlets, customer service has proven that no boundary is too stiff when providing an amazing customer experience. So what exactly is an … Continue reading Quality Customer Service Is Your Key To Success [Infographic]
Govind AgarwalApril 3, 2015 The Internet is gaining its popularity at an exponential rate by providing easy access to users to any information available on the internet. All brands and companies have realized the need for having an online presence as it has given them access to their target audience and maximum brand exposure. Any … Continue reading Quality Back Links A Key Factor For Search Engine Rankings
Larry KimMarch 30, 2015 As of last month, Facebook advertisers see a new Relevance Score metric, the equivalent of Google’s AdWords Quality Score, in their ad reporting dashboard. This new score is an important ad quality signal that will affect both your ad delivery and the cost you pay for your campaigns. Facebook will use … Continue reading Introducing Quality Score for Facebook: Facebook’s Ad Relevance Score Determines Ad Cost And Placement
Jess ArmstrongMarch 23, 2015 If you are looking to improve your Quality Scores in AdWords, almost every single PPC expert will start by telling you to take steps to improve your click-through rate. No surprise there. Google has not been shy in sharing that CTR is the most influential metric used in calculating your Quality … Continue reading Is Quality Score REALLY Just Click-Through Rate?
Business.comMarch 23, 2015 Outsourcing was one of the most powerful technology trends of the 90s and 2000s. Its promise was clear: work with knowledgeable people at a lower cost than having the work done in the United States. Many larger companies got the message at the same time and outsourced en masse. As of 2003, … Continue reading Quality Control: Best Practices for Agile and Outsourced QA Testing
by Alicia Thomas March 12th, 2015 Alicia Thomas Alicia is the Content Manager at Search Engine People, where she enjoys helping clients grow their online presence through creative and engaging content. The quality of your content is an important factor when it comes to your search rankings. No longer is content simply about the number … Continue reading 9 Tips For Evaluating The Quality Of Your Site’s Content vs. A Competitor
Michelle BrammerFebruary 25, 2015 As a PPC marketer, Google’s Quality Score is a metric you love to hate. Think about it. Having a strong quality score (the average score is 5) not only defines the quality of your ad, but impacts so many other parts of your campaign. A higher quality score can get you: … Continue reading How to Improve Your AdWords Quality Score [Infographic]
Business.comFebruary 20, 2015 We are living in the social age; where we all have the power and the potential to have our opinions heard by millions. With every social post you distribute, you’re actively impacting your image and contributing to your social print. There are thousands of articles online promoting what should be included in … Continue reading Quality Over Quantity: Sharing Facebook Like-Bait is Ruining Your Credibility
