Tamar WeinbergOctober 10, 2015 With the digital marketing landscape in constant flux, it’s always important to keep your eye on the pulse and figure out what would work best for marketing. I can tell you simply: what worked (October 10, 2015) won’t work today. As marketers, it’s critical for us to keep innovating to ensure … Continue reading 5 Digital Marketing Strategies From the Pros
Tag Archives: Pros
The Pros & Cons of 10 Popular Business Models
Brian LangOctober 8, 2015 I’ve written about online marketing a good bit because that type of content seems to be popular and it is one of my focuses as an online entrepreneur. But a few people have asked about making money and getting started in business, so I figured I’d write this post comparing some … Continue reading The Pros & Cons of 10 Popular Business Models
Revised Roadmap: Industry Insights from Hosting & Web Pros
Ran OelgiesserOctober 5, 2015 Technology is funny sometimes. Advances can create brand new industries seemingly overnight, and then change the core dynamic of those same industries almost as quickly. Having recently attended HostingCon for the third time, I have seen the hosting industry evolve quite a bit. A progression that inspired the topic of the … Continue reading Revised Roadmap: Industry Insights from Hosting & Web Pros
The Pros And Cons Of Video Auto-Play For Websites
Andre OentoroSeptember 28, 2015 Videos are important aspect of your online marketing efforts. They can help explain your products, brand message and other aspects significantly better than text can. So when you place a video upon your website, you might be tempted to put the video on auto-play. While this is understandable, is it a … Continue reading The Pros And Cons Of Video Auto-Play For Websites
The Pros And Cons Of Responsive Design
When you’re developing your web site and landing page strategy, there are three well-traveled mobile-friendly routes. Columnist Abraham Nord explains each of the approaches and details the potential consequences of following them. Abraham Nord on August 28, 2015 Most marketers now accept the importance of having a mobile strategy for ad landing pages, but which … Continue reading The Pros And Cons Of Responsive Design
How to Pay for Digital Advertising: The Pros and Cons [Infographic]
Martin SchneckAugust 27, 2015 We often sing the psalms of PPC advertising here at eZanga. After all, pay per click is the most common form of digital advertising. When you’re faced with the decision to advertise, however, relying blindly on PPC can hinder your growth. But it takes time to research and understand other methods … Continue reading How to Pay for Digital Advertising: The Pros and Cons [Infographic]
Email Best Practice Pros: Lifescript Goes Heart-To-Heart
If you’re emailing to women, columnist Steve Dille has some lessons to share. Dille explains how Lifescript uses email to effectively compete in the increasingly crowded universe of online health resources. Steve Dille on August 20, 2015 Lifescript, a website for women’s health, is a flourishing player in a high-stakes game where precision execution and … Continue reading Email Best Practice Pros: Lifescript Goes Heart-To-Heart
Pros And Cons Of A Results Only Work Environment (ROWE)
Jamie NicholJuly 14, 2015 If you dabble in the latest management and human resources trends, you might have heard of ROWE. ROWE stands for “Results Only Work Environment,” and it was created by Cali Ressler and Jody Thompson. This strategy focuses on the output of employees rather than many hours they clock in each day, … Continue reading Pros And Cons Of A Results Only Work Environment (ROWE)
Marketing Tools Recommended By The Pros
Susan GilbertJune 30, 2015 4 Marketing Tools You Need To Know About Monday Memos is a short list of the best finds across the Internet to start your week off right. Today I have some marketing resources that are true gems used by professionals. Here’s four links with tips and tricks to kick start your … Continue reading Marketing Tools Recommended By The Pros
Making Sense of a Website Redesign: Processes to Leave to the Pros
Rachel MooreJune 16, 2015 If you’re considering a website redesign, you’re not alone: the long-time marketing rule of thumb has been to redesign your site every two or three years. Instead of sticking to a calendar date for when the ol’ website is back on the chopping block, a better strategy is to consider a … Continue reading Making Sense of a Website Redesign: Processes to Leave to the Pros
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