Tag Archives: Programs

Understanding Retail Banking Incentive Programs

Banking

by Ben Bradley March 27, 2016 Follow @b_bradleyMarch 27, 2016 The retail banking sector is under pressure – increased regulatory compliance costs, changing consumer behavior driven primarily by technology and competition coming from new and non-traditional sources (players like PayPal, Dwolla and Google Wallet). Important factors for successfully competing within this environment are customer loyalty, … Continue reading Understanding Retail Banking Incentive Programs →

Research Shows Firms with Employee Advocacy Programs Grow Faster

Employee Advocacy

by Lee Frederiksen November 16, 2015 Follow @hingemarketingNovember 16, 2015 Firms know there’s an opportunity to turn their employees into brand ambassadors via their personal social networks. The practice is called employee advocacy — the promotion of a firm’s brand by its employees. But to be successful, it must go deeper. A firm must instill … Continue reading Research Shows Firms with Employee Advocacy Programs Grow Faster →

Design-Centric MSP Programs: Creating Cultures Of Empathy, Progress And Performance

Work Environment

Sunil BagaiAugust 31, 2015 Creating a design-centric program In the first part of our series, we looked at the evolution of design thinking as a new approach to optimizing business cultures — a streamlined method for simplifying and humanizing the integration of people, processes and technology. For MSPs overseeing increasingly complex and involved contingent talent … Continue reading Design-Centric MSP Programs: Creating Cultures Of Empathy, Progress And Performance →

Design-Centric MSP Programs: Simplifying and Humanizing Talent — Part 1

Career Development

Len AprilAugust 26, 2015 Redesigning business through design thinkingWith innovation dominating the competitive drive of 21st-century organizations, the pyramidal command-and-control model is no longer effective. In our July 28 article, we looked at how thought leaders are moving toward an integrated network structure (a “team of teams”). Design thinking, which Jon Kolko proclaims has come … Continue reading Design-Centric MSP Programs: Simplifying and Humanizing Talent — Part 1 →

How Sports Brands Use Social Media To Create VIP Reward Programs

Sports

Jessica WilliamsAugust 25, 2015 In today’s information friendly world, everyone is a sportscaster, sideline photographer, analyst, and coach. Fans today have the ability to share their praise, critiques and favorite plays in the same environment as an ESPN or Sportscenter host. And, the communities that form around these public opinions are possible because of a … Continue reading How Sports Brands Use Social Media To Create VIP Reward Programs →

Want More ROI From Your Social Programs? Take A Look In The Mirror

Social Media Marketing

When it comes to telling your brand’s story, your customers often do it best. Columnist Jordan Kretchmer gives some examples of brands that are successfully integrating social into the customer journey. Jordan Kretchmer on August 21, 2015  A decade after social networks burst onto the marketing scene, new research from Altimeter Group has confirmed a … Continue reading Want More ROI From Your Social Programs? Take A Look In The Mirror →

Are Social Media Certification Programs a Worthwhile Investment?

Social Media Education

Arik HansonJune 3, 2015 Last week, a colleague asked a simple question. “Are social media certification programs worth it?” Simple question, right? Unfortunately, the answer isn’t as black and white. Because the answer requires context. It’s also situational–since not everyone is looking for the same “off-the-shelf” product as the next person. So, instead of a … Continue reading Are Social Media Certification Programs a Worthwhile Investment? →

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