Arik Hanson May 28, 2021 Ask any social media marketer who works for a larger organization the most painful part of their jobs and almost all of them will respond with the same answer: The content approval process. Most companies turn what should be a relatively easy, simple process into one of the most painful, … Continue reading 3 Ideas to Making Social Media Content Approval Processes a Little Less Painful
Saher Shohdan October 10, 2020 Image credit: Unsplash Entrepreneurs lay the utmost importance on effective marketing and for a good reason. Marketing is the core medium of communication between your startup and customers. Through marketing, the needs and wants of customers are identified and reciprocated through appropriate branding and advertising to fulfill those demands. As … Continue reading Processes for Managing Your Marketing Remotely
From engaging under-served customers, to emphasizing ethical AI, center-out architectures, and addressing the distributed work environment. Kim Davis on October 1, 2020 With its announcement this week of Value Finder, customer engagement platform Pega aims to help brands drive value from under-served customers. While messaging core customer segments about current products, brands can overlook the … Continue reading Weaving processes together: Pega’s outlook
Veronica Krieg — January 10, 2020 More than 80% of CX professionals said they were starting or in the middle of a digital transformation project in 2019. And, the focal point for these transformative moves is improving customer experience. As disruptors and new competitors emerge in markets, companies continue to seek out ways to level … Continue reading A Guide to Change Management in Your Contact Center: 4 Strategies to Align People and Processes as You Move your Tech to the Cloud and Mature your Systems this Year
Joint customers will be able to integrate 6sense account insights with Drift’s personalized conversation capabilities for improve account-based marketing. Jennifer Cannon on November 22, 2019 Account-based orchestration platform 6sense announced a partnership with Drift to provide a new integration between 6sense’s Company Graph and Drift’s Intel feature. The connection will provide curated company-level website visitor … Continue reading 6sense and Drift partner to enhance ABM processes, help users identify high-value prospects
Suresh Sambandam — July 3, 2019 — July 3, 2019 Recruiting a new team member to your business is time-consuming, from creating eye-catching job advertisements to reading countless CVs and arranging multi-stage interviews. Although you may want to breathe a sigh of relief once your perfect candidate has accepted your job offer, unfortunately, the hard … Continue reading 3 Benefits of Automating Your Onboarding Processes
Andrew Filev — June 25, 2019 — June 25, 2019 SMB owners rarely have the luxury of stepping back to evaluate productivity in their organizations. They’re too busy doing the hard work of driving growth themselves, carrying a herculean number of tasks on their shoulders. As a result, small businesses frequently suffer from poor processes … Continue reading SMBs Must Optimize Digital Processes to Compete Against Leading Brands
Riley Panko — June 24, 2019 Follow @RileyPanko — June 24, 2019 Business process outsourcing (BPO) is the contracting of a business function to a third-party provider. Some of the most common BPO services include: Payroll Social media marketing Customer support Businesses often hire outside contractors or agencies to cut costs while improving the customer … Continue reading What to Consider When Outsourcing Business Processes
Daniel Codella — May 29, 2019 Follow @mrcodella — May 29, 2019 As businesses continue to expand globally and distributed teams become the norm, collaboration has become essential to success. Managers and employees are spending 50% more time in collaborative activities. In response to these trends, organizations have been rushing to bring on as many … Continue reading Kill Your Inefficient Tools and Processes Before They Kill Your Company
Dr. Kathleen Allen — May 13, 2019 Follow @LeadingRoots — May 13, 2019 When a flower doesn’t bloom, fix the environment in which it grows, not the flower. A friend sent me this quote recently, and it made me think about the difference between how we usually deal with issues surrounding employee productivity and how … Continue reading Linking Employee Productivity to Nature’s Organic Processes
