by John Komarek January 22, 2016January 22, 2016 Only a few visitors will arrive at an ecommerce site knowing exactly what to look for. That’s why aside from a smart onsite search, you need to implement an advanced product filter system to help them look for products on your site. And yet, only 16% of … Continue reading Product Filters: 9 Best Practices for Ecommerce Sites
by Samantha Selsky January 15, 2016January 15, 2016 Research and advisory firm Frost & Sullivan projected in a recent survey that B2B and retail e-commerce would hit $ 12 trillion worldwide by 2020, up from $ 5.5 trillion in 2012, for a compound annual growth rate of 8.11%. According to the survey, customers are placing … Continue reading 6 B2B eCommerce Best Practices to Implement in 2016
by Stacy Goodman January 14, 2016 Follow @StacyGoodrunJanuary 14, 2016 The following article was contributed by Elena Mintzias, Senior Production Designer for Lyons Consulting Group, an e-commerce digital agency. Elena has a background in graphic design as well as search engine optimization. Her wide range of skill-sets comes from involvement in a variety of client-related … Continue reading 3 Best Practices for E-Commerce Product Page Design
by Annaliese Henwood December 30, 2015 Follow @MktgInnovatorDecember 30, 2015 Many people, including myself, use email subscriptions to stay in touch with our favorite companies and bloggers. We sign up for blog articles, newsletters and other email content. When we subscribe, it is our expectation that the emails we receive and the steps that follow … Continue reading 5 Email Marketing Practices To Stop Doing Today (and What to Do Instead)
by Jen Phillips April December 14, 2015 Follow @JenphillipsapriDecember 14, 2015 Do you want to know the SEO best practices for local service professionals? If you’re a chiropractor, therapist, pet sitter, or CPA and your business relies on local word-of-mouth, I have good news. It’s not that hard to achieve good Google rankings (which in … Continue reading SEO Best Practices For Local Service Professionals
by Brent Carnduff December 3, 2015 Follow @BrentCarnduffDecember 3, 2015 While the Meta Description Tag is still part of most SEO services, plug-ins, software packages, and discussions, it no longer actually contributes to SEO or your Search Engine Results Page (SERP) rankings. This has led to widespread indifference regarding the MDT – resulting in it … Continue reading Meta Description Tags Best Practices
5 marketing experts share what you can do right now to transform your click-to-call campaigns Research from Google has shown that the most common response to a mobile, local search is a phone call. Advertisers have caught on, widely adopting click-to-call ad units in Google and Bing. In fact, consumers are expected to click-to-call directly … Continue reading Click-to-Call & Paid Search: Best Practices And Secrets From The Pros
by Tom Pick November 23, 2015November 23, 2015 Influencer marketing has become a key component of PR and web presence optimization. Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. It’s … Continue reading Four (of the) Worst Practices for Pitching Bloggers
by Emily Cretella November 12, 2015 Follow @emilycretellaNovember 12, 2015 Comparison can be dangerous. When you compare your writing, your approach, or your strategy to that of others, you can either let it be disheartening or motivating. At Cursive Content Marketing, we prefer the latter. We make a conscious effort to use comparison to light … Continue reading What Daily Practices Can YOU Adopt From The World’s Best Bloggers? [Infographic]
by Sarah Beldo November 12, 2015November 12, 2015 We’re smack dab in the middle of one of the busiest shopping times of the year. Are you feeling the thrill of more traffic, more interest, more orders? How about the stress? Whether it’s a sale, an event or a holiday, a spike in the number of … Continue reading 5 Best Practices to Decrease Fraudulent Purchases During High Traffic Periods
