Tag Archives: Power

The Power of Mutually Beneficial Work Relationships

Dr. Kathleen Allen — March 14, 2019 Follow @LeadingRoots — March 14, 2019 Ways the relationship between a squid and its bacteria buddy can teach us how to build stronger, more mutually beneficial work relationships. In my work with corporations and non-profits we look to nature as a muse for smarter, more successful organizational business … Continue reading The Power of Mutually Beneficial Work Relationships

The Power of Video for Marketing to Millennial Decision-Makers

Bruce McKenzie — March 10, 2019 — March 10, 2019 In case you missed it, Gen Y surpassed Gen X’s share of the workforce a couple of years ago. IDG recently published a report, Marketing Your Technology to Millennials, on communication preferences of 20–30-somethings as IT decision-makers (ITDMs). Here are a few highlights from IDG’s … Continue reading The Power of Video for Marketing to Millennial Decision-Makers

When Less Is More: The Power of Minimalism in UX Design

Zach Watson — February 7, 2019 — February 7, 2019 As technology arcs toward sophisticated innovation, minimalism is on the rise. Designers are embracing the sleek over the spartan in hopes of developing experiences that offer better usability while maintaining a low profile. Creating an interface that’s intuitive requires two steps: First, determining the most … Continue reading When Less Is More: The Power of Minimalism in UX Design

How to Use the Power of Local SEO for Your eCommerce Site

Sarah Voigtman — February 1, 2019 — February 1, 2019 FirmBee / Pixabay Local SEO is a necessity for eCommerce businesses that want to thrive, not just survive. eCommerce and local SEO can seem mutually exclusive – the very nature of eCommerce means goods are accessible to people across a large geographic location. Yet, eCommerce … Continue reading How to Use the Power of Local SEO for Your eCommerce Site