April 10, 2026 7 words and phrases that undermine your authority BY Judith Humphrey Nobody wants to sound weak. We all have a desire to be heard and taken seriously when we speak in meetings and other situations. But so many people pack their prose with words that discourage people from taking them seriously. Avoid the … Continue reading 7 words and phrases that undermine your authority
March 05, 2025 3 phrases no one should ever say in a negotiation BY Lydia Fenet I like to say that I spend most of my life negotiating—and if you consider your own work and life, you just might feel the same. My career has been full of back-and-forth: I sat across tables negotiating agreements for … Continue reading 3 phrases no one should ever say in a negotiation
Kristen McCormick October 9, 2021 Calls to action are the keys to conversion (that feels like a proverb or something), but they don’t exist in a vacuum. For any [quality] piece of content you see online, you’ll never just see a CTA button on an island with no context. Either the button or link itself … Continue reading The 36 Best Call to Action Phrases Ever (Real Examples +Tips!)
Kara Perez — August 31, 2019 — August 31, 2019 Emails are a constant part of our business lives. Without the proper systems and language around our inboxes, we can all too easily get lost in them, even spending after work hours in our inbox. Add in that it can be very difficult to read … Continue reading 3 Phrases to Practice For Better Emails
Michael Heller — May 9, 2018 — May 9, 2018 geralt / Pixabay It’s official, the annual performance review is extinct. Gone are the days of single, annual meetings and interrogation-like performance management processes. Constant, continuous feedback is quickly filling the gaps and here are two reasons why: Employees (and employers) dread harsh, critical feedback. … Continue reading 40 Feedback Phrases That Help Employees Feel Empowered
Maren Hogan — November 19, 2017 Follow @marenhogan — November 19, 2017 StockSnap / Pixabay Being a boss is no joke. Like being a great parent, if you’re truly great, you agonize constantly that you’re doing it wrong. And like most professionals, you’re really REALLY busy. So how do you keep your employees engaged and … Continue reading 9 Phrases Amazing Bosses Say
Kent Campbell — June 8, 2017 Follow @reputationx— June 8, 2017 Which search phrases are killing your business? Imagine your customer gets your business’s address from a friend, comes to your storefront, and every single negative review from the last ten years is taped to the windows. At the same time, someone on the sidewalk … Continue reading Finding Search Phrases That Keep Customers Away from Your Business
Brad Smith — February 18, 2017 Follow @bsmarketer— February 18, 2017 Sex. It always works to get attention. Power words are so named because they leap off the page (or screen). They arrest attention. Which is exactly what you need when your ads are competing with people’s families and friends for attention on Facebook. Here … Continue reading 7 Power Words & Phrases to Test in Your Facebook Ads
by Laurie Sullivan, Staff Writer @lauriesullivan, August 4, 2016, 2:43 PM Shopping with mom for back-to-school clothes usually turned out to be in my favor, but there were frequent disagreements on what I could wear and how much she would spend for my new wardrobe. Apparently, not much has changed when it comes to how … Continue reading Keeping Catch Phrases Out Of Search Ads
by Austin Iuliano January 13, 2016 Follow @austiniulianoJanuary 13, 2016 The words we use every day affect our lives and the lives of those around us. Think about the difference simple phases can have on your daily life. “You are hired, you are fired, it’s a boy, you have cancer, I love you, I am … Continue reading 4 Simple Phrases That Are Killing Your Business
