By Michael Grothaus August 29, 2023 Most software engineers dream of working at one of the Big 5 tech companies: Amazon, Apple, Google, Meta, and Microsoft. But if the maximum possible salary also plays a role in those dreams, which company should an engineer strive for? Thanks to data compiled by tech industry careers … Continue reading Which Big Tech company pays software engineers the most? Survey reveals salaries at Apple, Google, and Meta
By Michael Grothaus August 22, 2023 If you’re looking to hire a new employee, you should know that what employers are offering has risen dramatically in the past year. But what employees want has also gone up. That’s according to the Federal Reserve Bank of New York’s Center for Microeconomic Data July 2023 Survey of … Continue reading Workers are demanding record-high salaries, but here’s what the average full-time job pays
On Brand: Zenni Gets More, Pays Less With In-Housing by Steve Smith , Staff Writer @popeyesm, June 2, 2023 Zenni’s Senior Director, Performance Marketing Dennis Maxwell has nothing against agencies, so don’t take this personally. He even started as an intern at and agency. And he was well aware of how much effort goes into media … Continue reading On Brand: Zenni Gets More, Pays Less With In-Housing
Maggie Kimberl — March 29, 2019 — March 29, 2019 Only half of American small businesses survive the first five years, and only a quarter make more than $ 1 million in sales. Many small business owner find themselves busily running around, attempting to act as accountant, sales rep, and social media manager, in addition … Continue reading Delegation: A Skill That Pays You Back
Stephanie McGuinn — July 2, 2018 Follow @PIMidlantic — July 2, 2018 Yes, you read that right; once every year, Amazon offers to pay full-time associates at its fulfillment centers up to $ 5,000 to quit. As an employee retention strategy, that sounds counterintuitive, if not outright batty, particularly considering how expensive it is to … Continue reading As Part of Its Employee Retention Strategy, Amazon Pays Employees Up To $5,000 To Quit
Don’t force your audience to leap over hurdles to get the content they want. Columnist Andrea Lehr discusses the downsides of gated content and explains how chatbots can help. Andrea Lehr on October 11, 2017 Most of us know that first impressions are important, and although we don’t like to think that we … Continue reading Why it pays to skip the form (and embrace chat)
Jonathan Bright — October 2, 2017 Follow @SoutherlyComms — October 2, 2017 gr8effect / Pixabay There’s a strange phrase that raises its head again and again in content marketing circles, and it’s one you’ve probably heard numerous times: “I’m not precious about my ideas.” As someone who regards himself as a creative thinker, there’s something … Continue reading It Pays to Be Precious
Angela Murphy — July 25, 2017 — July 25, 2017 Last week, a poignant reminder of the importance of paid time off (and its lack of use) went viral. Madalyn Parker, a Michigan-based web developer, emailed her team to candidly tell them she’d be taking a few mental health days. Her boss was not only … Continue reading Time Off, Pays Off: The Science Backing Vacation Days
Ascendant Network, Signal Study Confirms Customer Focus Pays Off by Laurie Sullivan @lauriesullivan, June 14, 2017 Feeling special goes along with consumers searching for a relationship with brands. Some 60% of consumers participating in a survey scheduled for release Wednesday said they favor retail brands that make them feel like a valued customer, and 42% … Continue reading Ascendant Network, Signal Study Confirms Customer Focus Pays Off
Ryan Scott — June 1, 2017 Follow @causecast— June 1, 2017 Over the past decade, companies have increased their focus on and investments in employee engagement. But engagement levels across the world have stagnated or are on the decline. Why? Jacob Morgan thinks the problem lies in how companies approach engagement. A best-selling author and … Continue reading Investing in the Employee Experience Pays Off
