Google Partners With AI Company Anthropic, Reportedly Makes Financial Investment by Laurie Sullivan @lauriesullivan, February 5, 2023 Google’s partnership with artificial intelligence (AI) firm Anthropic as a preferred cloud provider, announced Friday, includes a financial investment, very similar to Microsoft’s investment in OpenAI. While the post on the Google Cloud blog did not mention Google’s … Continue reading Google Partners With AI Company Anthropic, Reportedly Makes Financial Investment
Tag Archives: Partners
Yahoo Partners With Taboola In Historic 30-Year Deal, Becoming Largest Shareholder
Yahoo Becomes Taboola’s Largest Shareholder, Enters Exclusive 30-Year Commercial Agreement by Laurie Sullivan @lauriesullivan, November 28, 2022 Yahoo, an internet pioneer, and Taboola, a recommendations engine, have announced a 30-year exclusive partnership that will create what the companies call a “contextual data powerhouse,” which will be important as the advertising industry retires browser cookies. The … Continue reading Yahoo Partners With Taboola In Historic 30-Year Deal, Becoming Largest Shareholder
Havas Media partners with Samba TV to integrate streaming, gaming and linear TV data
The data collaboration serves advertisers using HMG’s Converged audience and data management platform. Chris Wood on October 28, 2022 Havas Media Group (HMG) North America announced a new partnership with connected TV (CTV) analytics company Samba TV that will help advertisers find and manage audiences on streaming, gaming and linear TV channels though HMG’s Converged … Continue reading Havas Media partners with Samba TV to integrate streaming, gaming and linear TV data
Indeed Partners With Insider To Create Interactive Hub For SMBs
Indeed Partners With Insider To Create Interactive Hub For SMBs by Laurie Sullivan @lauriesullivan, September 15, 2022 The global hiring platform Indeed is partnering with news media site Insider to launch an interactive editorial hub for small and medium-sized businesses (SMB) looking to improve their process for hiring and supporting employees. The website, Talent Insider, … Continue reading Indeed Partners With Insider To Create Interactive Hub For SMBs
Uber partners with ADT so you can now call or text a safety agent during your ride
By Jessica Bursztynsky August 30, 2022 Uber is introducing a new slate of safety features to its app in an effort to ensure user safety. Riders can now contact a safety agent with ADT Security Services while using the Uber app, via call or text, to monitor the trip and reach out to 911 … Continue reading Uber partners with ADT so you can now call or text a safety agent during your ride
TransUnion partners with Canvas Worldwide to boost omnichannel CX
A major player in the identity resolution space will make audiences available to a global media agency. Kim Davis on August 17, 2022 TransUnion, the global information and insights company, has partnered with the world’s second largest independent media agency, seeking to enhance customer experience across multiple marketing channels. The collaboration will give Canvas access … Continue reading TransUnion partners with Canvas Worldwide to boost omnichannel CX
Instacart Explores Advertising, Partners With Designer To Reach GenZ, Millennials
Instacart Explores Advertising, Partners With Designer To Reach GenZ, Millennials by Laurie Sullivan @lauriesullivan, July 28, 2022 Instacart on Thursday announced a partnership with designer Anwar Carrots, founder of the streetwear fashion and accessories brand Carrots, by Anwar Carrots on a limited-edition capsule collection inspired by Instacart and Anwar’s shared love for the carrot. The company … Continue reading Instacart Explores Advertising, Partners With Designer To Reach GenZ, Millennials
Brightcom partners with Intent IQ
Brightcom’s SSP and DSP IDs aim to aggregate using Intent IQ’s graph. Constantine von Hoffman on April 12, 2022 Publisher-side platform Brightcom is partnering with Intent IQ, an identity verification firm. This will allow Brightcom to use Intent IQ’s bid enhancement service. The aim is to better authenticate IDs amid the decline of 3rd-party cookies … Continue reading Brightcom partners with Intent IQ
Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites
Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites by Laurie Sullivan @lauriesullivan, March 18, 2022 Advertisers have a responsibility to fund the free internet, but they also have a responsibility to their customers and their firms to ensure that the sites they support are free of misinformation and … Continue reading Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites
Video ad platform SpringServe partners with SXSW
The collaboration aims at boosting the ad experience for SXSW online and CTV content. Chris Wood on March 2, 2022 Ad serving platform SpringServe has entered into a partnership with SXSW to provide improved ad experience on SXSW TV apps and online. Since the onset of the pandemic, remote attendees have been engaging with the … Continue reading Video ad platform SpringServe partners with SXSW