Make 2023 the year in which you change perceptions about your marketing operations team and its capabilities. Megan Michuda on January 5, 2023 2023 is upon us, and with a new year comes the opportunity for a fresh start. For many of us, that may mean setting a personal goal of adhering to a new … Continue reading Position marketing ops as a strategic partner: A New Year’s resolution
Tag Archives: Partner
Implementation partner: The final brick in your DAM foundation
A good partner will not only help with the technical aspects of setting up the DAM but will assist in developing your long-term goals. Rachel Edwards on January 4, 2023 This is the second of a two-part series on building the foundation for digital asset management (DAM). You can read the first part (selecting a … Continue reading Implementation partner: The final brick in your DAM foundation
Amazon Upgrades Ad Partner Status For Select Companies
Amazon Upgrades Ad Partner Status For Select Companies by Laurie Sullivan @lauriesullivan, August 24, 2022 Amazon has granted some of its advertising partners “advanced” status after launching the original program earlier this year. Tinuiti announced its upgrade in status on Wednesday, while ChannelAdvisor announced the upgrade on Tuesday and Skai in May. The Amazon Ads … Continue reading Amazon Upgrades Ad Partner Status For Select Companies
Apple reportedly tried to partner with Facebook to get a cut of its revenue
Facebook runs full-page newspaper ads to attack iOS 14 privacy changes Small businesses will suffer if they can’t use targeted ads, the company argues. N. Summers @nisummers Dado Ruvic / reuters Facebook is using full-page newspaper ads to criticize an upcoming Apple policy that will give iPhone and iPad customer the choice over whether … Continue reading Apple reportedly tried to partner with Facebook to get a cut of its revenue
Integral Ad Science And Anzu Partner To Measure Media Quality For In-Game Ads
Integral Ad Science And Anzu Partner To Measure Media Quality For In-Game Ads by Colin Kirkland , July 28, 2022 Media quality measurement company Integral Ad Science (IAS) announced a new partnership on Thursday with in-game advertiser Anzu that aims to give brand and agency ad buyers increased transparency for display and video advertising formats … Continue reading Integral Ad Science And Anzu Partner To Measure Media Quality For In-Game Ads
Roku, Walmart Press ‘Ok,’ Partner For Shoppable TV, Ecommerce
Roku, Walmart Press ‘Ok,’ Partner For Shoppable TV, Ecommerce by Wayne Friedman , June 17, 2022 Roku and Walmart are partnering for what they say is a “first-of-its-kind” ecommerce partnership: making TV streaming a place for online shopping. Walmart will be the exclusive retailer where Roku device/platform users can purchase products from Walmart directly. In … Continue reading Roku, Walmart Press ‘Ok,’ Partner For Shoppable TV, Ecommerce
What Are Your Biggest Priorities When Choosing an SEO Partner?
What Are Your Biggest Priorities When Choosing an SEO Partner? Timothy Carter / 13 Jun 2022 Let’s face it. It’s technically possible to execute a search engine optimization (SEO) strategy entirely on your own, but it’s ridiculously complicated and difficult to do so. So for most individuals, small businesses, and even major companies, you’ll … Continue reading What Are Your Biggest Priorities When Choosing an SEO Partner?
Hootsuite joins TikTok’s Marketing Partner Program
Brands will be able to execute, optimize TikTok content at scale. Chris Wood on May 26, 2022 Today, social media management platform Hootsuite announced it has joined TikTok’s Marketing Partner Program. Through the partnership, Hootsuite has launched an integration that allows brands to manage, execute and optimize TikTok content at scale. About 38.5% of Hootsuite’s customers … Continue reading Hootsuite joins TikTok’s Marketing Partner Program
The Trade Desk launches certified service partner program for SMBs
Goodway Group is first to join as partner. Chris Wood on March 22, 2022 Today, The Trade Desk announced the launch of a new certified service partner program, welcoming Goodway Group as the inaugural partner for the program. The aim of the program is to meet the needs of small and medium-sized businesses by allowing … Continue reading The Trade Desk launches certified service partner program for SMBs
How to support a partner in the midst of a difficult job search
By Elizabeth Grace Saunders February 07, 2022 So your significant other just quit their job. How do you maintain a balance when both you and your partner “work” from home? On the one hand, it may be a relief for both of you if their position was a source of massive stress. On … Continue reading How to support a partner in the midst of a difficult job search
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